Business Model/ Business Plan and Logic Model Lecture 3

Today’s Topic Logic Models: Fairly Simple to Understand- but takes practice Important to achieve Mission: brief summary of activities, definition of value, goals and measures of success, and how you are innovative or adaptive (p44) Important to beat the odds: 80% of nonprofits fail in first 5 years. (p47)

The business model is “a blueprint for how you will create value” “It comes from the social sciences” (IV  DV) (Brooks p44-45)

What is your community need? Lab 1 shows you how to document it. Simply make a chart out of raw or half baked data (or even cooked data if you need to) but make your own chart. Social Problem: an undesirable condition of the individual or the environment (York 2009, page 57):

Some examples of community need. What would you say this documents?

Now how will you solve it?

Intro to Logic Models What is a Logic Model? relationshipsa systematic and visual way to present and share your understanding of the relationships among the resources you have to operate your program, the activities you plan, and the changes or results you hope to achieve. Kellogg Foundation 2004:3

Kellogg Foundation 2004:3 Logic Models are tools for Assessment

Foundation-Logic-Model-Development-Guide.aspx A Helpful tool for: Planning Implementation Evaluation

Foundation-Logic-Model-Development-Guide.aspx A Helpful tool for: Planning Implementation Evaluation

Logic Models come in many formats and styles

% of children entering Syracuse City Schools are not ready according to DIBELS assessments of pre- literacy skills Assets: The Say Yes initiative has been launched to provide a pipeline from k through college but children begin unprepared for kindergarten Needs: The community has to focus on preparing children to take advantage of the many resources we have from school age on Literature reviewed on Imagination library book programs shows favorable results The Community Foundation completed a 5 year read ahead imitative building literacy capacity of local childcares and literacy providers A coalition of stakeholders including learners, business, government, nonprofits and institutions of higher education have committed to the value of literacy for the community’s future prosperity Imagination Library book distribution program – one book a month to children from birth through age 5 – results demonstrated in literature Wrap around services and role modeling of reading as delivered by local service provider agencies Assume our community will respond as others have to the Imagination Library. Assume funding can be raised Assume language barriers can be overcome Assume services offered are sufficient Program Planning Logic Model ↑ number of adults who read to their children daily ↑ percent of children that register on time for kindergarten ↑ the % of children assessed as ready on the Initial Sound Fluency ↑ % of kids assessed as ready on Letter Naming Fluency Increased literacy and school success reaching post school into career and a revitalized economy

PR group to outreach to and enroll families Database system and mailing and book return system Nonprofits serving families with youth Assessment team Book sign up outreach and PR Local organizations referring children Book database and mailing system managed Wrap around services coordinated Ongoing assessment and reflective evaluation # of children enrolled match or exceed projections (20% of population by end of year 1, 40% year 2, 60% year 3, 100% year 4) # of local organizations referring children (7 or more) Database and address updates minimize # of returned books (0 books returned from same address more than once) # of children & families attending/ receiving wrap around services – particularly higher need families (half of all children enrolled) Ongoing reflective use of dashboard to refine program implementation (monthly dashboard created) 1-3 year ↑ number of adults who read to their children daily ↑ percent of children that register on time for kindergarten 4-6 year ↑ the % of children assessed as ready for school on the Initial Sound Fluency DIBELS ↑ % of kids assessed as ready for school on Letter Naming Fluency DIBELS Increased literacy and school success reaching post school into career and a revitalized economy Increased community literacy across the lifespan Maximized community engagement Program Implementation Logic Model

PR group to outreach to and enroll families Database system and mailing and book return system Nonprofits serving families with youth Assessment team Book sign up outreach and PR Local organizations referring children Book database and mailing system managed Wrap around services coordinated Ongoing assessment and reflective evaluation # of children enrolled match or exceed projections (20% of population by end of year 1, 40% year 2, 60% year 3, 100% year 4) # of local organizations referring children (7 or more) Database and address updates minimize # of returned books (0 books returned from same address more than once) # of children & families attending/ receiving wrap around services – particularly higher need families (half of all children enrolled) Ongoing reflective use of dashboard to refine program implementation (monthly dashboard created) 1-3 year ↑ number of adults who read to their children daily ↑ percent of children that register on time for kindergarten 4-6 year ↑ the % of children assessed as ready for school on the Initial Sound Fluency DIBELS ↑ % of kids assessed as ready for school on Letter Naming Fluency DIBELS Increased literacy and school success reaching post school into career and a revitalized economy Increased community literacy across the lifespan Maximized community engagement Program Implementation Logic Model

Problem, Need Situation ResourcesActivities, Services For Customer s Served Goal/ Outputs1 Goal/ Outcome 2 Goal/ Outcome 3 1. Half of children are showing up to kindergarten unready 1. # of children enrolled # of local organizations referring children Database and address updates # of children & families attending/ receiving wrap around services 2. ↑ number of adults who read to their children daily ↑ percent of children that register on time for kindergarten 3. ↑ the % of children assessed as ready for school on the Initial Sound Fluency DIBELS ↑ % of kids assessed as ready for school on Letter Naming Fluency DIBELS Distributing Books Children Enrolled Partner Agencies Books Events

Now Let’s practice a logic model with Bonnie Clack! Use the following logic model.

Program Implementation Logic Model

Ch 4 talks about a business plan - we read a real business plan – notice it is basically CLAS Wolk Bonnie Clac Video by RWJ Foundation (6 min):

Program Implementation Logic Model Resources People Money Partners Space ? Activities What you do. Outputs How many people you help For example, # of people served, number of workshops held, # who attended, # of books mailed, # of people enrolled

Program Implementation Logic Model Outcomes How their lives improved.

Fig. 1. Elements of the Logic Model. U&_fmt=full&_coverDate=06%2F30%2F1999&_rdoc=8&_orig=browse&_srch=%23toc%235852%231999% % !&_cdi=5852&view=c&_acct=C &_version=1&_urlVersion=0&_userid=735929&md5=6e6b6f f01a88230d7ec short term outcomes, those changes or benefits that are most closely associated with or caused by the programs outputs intermediate outcomes, those changes that result from an application of the short term outcomes. Long term outcomes or program impacts, follow from the benefits accrued though the intermediate outcomes. Tip: List out your outcomes them put them in chronological order.

Levels of Impact Source: Ridzi 2012:103. Managing Evaluation Expectations When Measuring Philanthropic Impact. The Foundation Review Long term outcomes or program impacts, follow from the benefits accrued though the intermediate outcomes. short term outcomes, those changes or benefits that are most closely associated with or caused by the programs outputs

Peter York (2011:6) on typical nonprofit goals such as “no longer homeless” or “eliminating a disease”: “Such goals are inspirational, but they are almost always beyond the direct reach of a single intervention or program. It is more realistic, for example, to measure whether clients in a program to help the homeless actually follow through with a job referral or a doctor’s appointment. Such goals may sound less inspiring but actually represent a significant achievement. More importantly, they are within reach — and they are the building blocks for achieving broader societal change, one person at a time.” Be Realistic…

What outputs and outcomes do you hear in the following video? Why might you consider each an output or an outcome?

Video Clip: Asking for Donations is competing with many other compelling needs impact-i-just-need-to-prove-it

Game What would you change to improve this Logic Model?

Tutors Books Meeting Space 1 on 1 tutoring sessions # of youth tutored Better grades in school Increase in high school graduation rates Program Implementation Logic Model GAME- Which would you change? 1

Tutors Books Meeting Space 1 on 1 tutoring sessions # of youth tutored Better grades in school Increase in high school graduation rates Program Implementation Logic Model GAME- Which would you change? 1

Job trainer Classroom Job skills classes # of adults attending classes Increase in percent of participants employed Decrease in unemployme nt rate Program Implementation Logic Model GAME- Which would you change? 2

Job trainer Classroom Job skills classes # of adults attending classes Increase in percent of participants employed Decrease in unemployme nt rate Program Implementation Logic Model GAME- Which would you change? 2

Pedometers Walk leader Lead people in biweekly walking groups # of people attending walk sessions Increase in self esteem Increase in overall health Program Implementation Logic Model GAME- Which would you change? 3

Pedometers Walk leader Lead people in biweekly walking groups # of people attending walk sessions Increase in self esteem Increase in overall health Program Implementation Logic Model GAME- Which would you change? 3

Inventing or Adapting and Existing Program for your Final Project Lists of sample programs: Results First Clearinghouse Download briefs/2014/09/results-first-clearinghouse-database briefs/2014/09/results-first-clearinghouse-database Promising Practices Network

What works for Children What Works (and Doesn't) Child Trends' What Works/LINKS database is a searchable database of over 700 social interventions for children. What Works includes descriptions of rigorously evaluated programs targeted at improving child or youth outcomes. Programs must have had at least one randomized, intent-to-treat evaluation (i.e., everyone was assigned by lottery to the treatment or experimental group and all were included in the analysis of impacts, whether or not they actually participated or were served). You can search the database by program population, outcome, approach, or a combination of these. News%3A+What+Works+in+Program+Interventions+for+Children&utm_campai gn=enews+1%2F15%2F15&utm_medium= LINKS Syntheses

Use the Class planning tool from Lab 2

To help you see the flow from identified community need to logic model and then to outcome data for assessment (and budget).

A Business Plan is more than just a logic model. It is all of CLASS Sketch out the following for Bonnie CLAC and point to what it says on which page of the business plan for CLAS

Bonnie ClackImaginati on Library Your Program Community Need Logical Approach Assessment Strategy Sustainability Plan Special Interest

Fig. 1. Elements of the Logic Model. U&_fmt=full&_coverDate=06%2F30%2F1999&_rdoc=8&_orig=browse&_srch=%23toc%235852%231999% % !&_cdi=5852&view=c&_acct=C &_version=1&_urlVersion=0&_userid=735929&md5=6e6b6f f01a88230d7ec Resources include human and financial resources as well as other inputs required to support the program such as partnerships. Information on customer needs is an essential resource to the program. Activities include all those action steps necessary to produce program outputs. Outputs are the products, goods and services provided to the program’s direct customers. For example, # of people served, number of workshops held, # who attended, # of convicts participating, # of books mailed, # of people enrolled

Hand out Connelly page to accompany deeper explanation of the parts of the logic model

Paul Connolly and Peter York

per_art_evaluating.pdf MEGO Scale

Fig. 1. Elements of the Logic Model. U&_fmt=full&_coverDate=06%2F30%2F1999&_rdoc=8&_orig=browse&_srch=%23toc%235852%231999% % !&_cdi=5852&view=c&_acct=C &_version=1&_urlVersion=0&_userid=735929&md5=6e6b6f f01a88230d7ec Customers, the users of a product or service. Outcomes are characterized as changes or benefits resulting from activities and outputs. Programs typically have multiple, sequential outcomes across the full program performance story.

Fig. 1. Elements of the Logic Model. U&_fmt=full&_coverDate=06%2F30%2F1999&_rdoc=8&_orig=browse&_srch=%23toc%235852%231999% % !&_cdi=5852&view=c&_acct=C &_version=1&_urlVersion=0&_userid=735929&md5=6e6b6f f01a88230d7ec Customers, The people you help. Outcomes How their lives improved.

Outputs and Outcomes To what extent and how did the participants, organization, or communities apply what was presented during training sessions and advised during consulting engagements? What have they done differently?“ To what extent and how have the attitudes and beliefs of participants, staff members, or community members changed regarding the problem or issue being addressed?“ What did the participants learn as a result of the capacity-building activities, and how did they do so?“ How relevant were the services? How satisfied were participants with the services? What did they like and dislike about them? To what extent do the services reflect best practices and current knowledge? Outcome Output