Matthew Penn, Penn Communications. Website: Phone: 573-473-2378.

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Presentation transcript:

Matthew Penn, Penn Communications

Website: Phone:

What are your CORE, Top-Level Keywords. Identify and Start There. Review Monthly

30-Minute Website Check Up Search Engines are looking for… Quality HTMLQuality ContentQuality Links

Quality HTML

Tags

Quality HTML -- Tags What You Need to Know… Keyword RichUnique Per Page

Quality HTML -- and Tags What You Need to Know… Keyword Rich Unique Per Page Don’t AbuseCase Study

and Tags

Quality Content What You Need to Know… Unique Content Landing Pages Frequent / FreshPersonal

Quality Links What You Need to Know… Incoming Links Very Important Not All Links Are Equal Social Media Links Count

Website: Phone:

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