Jones Consulting Inc. Client: Fort Worth Flyers Kendall Aragon, Carter Wyrsch Alexander Nethers, Steven Cruz
Domestic Key Performance Indicators Source: IBISWorld
Global Key Performance Indicators 4% yearly growth Between $480- $620 billion Growing faster than most GDP rates
Industry Life Cycle Mature Stage Slowed growth Technological age Enhances growth Mature Stage Slowed growth Technological age Enhances growth Source: IBISWorld
Trends Domestic Social Media, Blogging, and Advertising Global Competition, Sporting Venues, and Best Experience
Buyer Power High Supplier Power High Threat of Substitutes Low Threat of New Entrants Low Rivalry Among Competitors High Porter’s Five Forces
Fort Worth Headquarters Dominican Republic Global Expansion Microsoft Access Data StorageBasic Team WebsiteMinimal Information Systems Company Analysis Source:360texas.com Source:
Focused Industry Wide Current Strategy
Process Model
Database Model Primary Users: - Accounting Department - Sales Department - Marketing Department Benefits: - Price Adjustments - Targeted Marketing Schemes - Account For Changing Trends
Customer Relationship Management Phased Implementation Hierarchical Structure Expensive Vast Number of Customers
Collaboration Tools Trading Players Marketing Agreements Trading Players Marketing Agreements Top-to-Bottom Management Communication Contract Negotiations Top-to-Bottom Management Communication Contract Negotiations
Dashboard Other Key Financial Measurement Charts and Graphs: -Average Profit Segmentation -Southwest Region Market Share -Social Media Links Activity -Stock Price -MLB Highest Average Attendance -Monthly Profit Figures -Profit Segmentation
“Social media outlets demonstrates our commitment to building awareness and a sense of community for our fans” InstagramInstagram
Global Expansion Dominican Republic Why? – Due to its growing customer base – Nearly 17 percent of the MLB’s ballplayers are coming from the nation, the IBISWorld reports. Dominican Republic Why? – Due to its growing customer base – Nearly 17 percent of the MLB’s ballplayers are coming from the nation, the IBISWorld reports. Photo: ESPN
Business Intelligence System Data Mining More Efficient Advertising Techniques Demographics Customer Habits Purchasing Trends Prices Maintain Competition
Social Media App Goal: Convenience Mobile Game Assistance Easier way to buy tickets Parking location application Food/Beverage Merchandise Source: Google