Judgment and Decision Making [Instructor Name] [Class and Section Number]
Overview Introduction What is a Rational Decision? Biases in Decision Making Contemporary Developments Fixing Our Decision Making
Introduction Bounded Rationality – Cognitive limitations prevent humans from being fully rational Biases – Mistakes that influence judgment
Overview Introduction What is a Rational Decision? Biases in Decision Making Contemporary Developments Fixing Our Decision Making
What is a Rational Decision?
Rational Decision Making Define the problem Identify criteria necessary to judge Weigh the criteria Generate alternatives Rate each alternative Compute optimal decision
Overview Introduction What is a Rational Decision? Biases in Decision Making Contemporary Developments Fixing Our Decision Making
Biases: Overconfidence Overconfidence - The bias to have greater confidence in your judgment than is warranted based on a rational assessment.
Biases: Anchoring Anchoring – The bias to be affected by an initial anchor, even if the anchor is arbitrary, and to insufficiently adjust our judgments away from it. 10 – 100 – 200? The size of your anchor does matter.
Biases: Framing Framing - The bias to be systematically affected by the way in which information is presented. Positive or negative? Influence of frame
Biases in Decision Making
Overview Introduction What is a Rational Decision? Biases in Decision Making Contemporary Developments Fixing Our Decision Making
Contemporary Developments Bounded Willpower – We give greater weight to present concerns over future ones.
Contemporary Developments Bounded Self-interest – Our own behavior is influenced because we care about the outcomes of others.
Contemporary Developments Bounded Ethicality – Our ethics are limited in ways that we don’t realize. Bounded Awareness – There is a broad array of focusing failures that affect our judgments.
Overview Introduction What is a Rational Decision? Biases in Decision Making Contemporary Developments Fixing Our Decision Making
System 1 System 2
Fixing Our Decision Making
4.25% 99.98%
Appendix A: Problem 1 1.Year Harvard was founded 2.Value of Yale University’s endowment (2010) 3.# of acres of housing at UT (2013) 4.Nobel prizes won by UC Berkley’s faculty, alumni, and researchers (2013) 5.# of undergraduates at Northwestern Univ. (2013)
Appendix A: Problem 1 6. Pulitzer prizes won by faculty and alumni of Boston University (2013) annual budget for U PENN 8. # of academic staff members at Carnegie Mellon University (2013) 9. # of postgraduate students at Massachusetts Institute of Technology (2013) 10. # of colleges and universities in Boston area
Appendix A: Problem billion billion 3.1, , , ,
Appendix B: Problem 2 > 10 in 1000 firms? _______ in 1,000 Big Four clients have significant executive-level management fraud
Appendix C: Problem 3 Program A – 200 people saved Program B – 1/3 probability 600 people saved – 2/3 probability 0 saved
Appendix C: Problem 3 Program C – 400 people will die Program D – 1/3 probability 600 people saved – 2/3 probability 0 saved
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