LEADERSHIP IN A COMPETITIVE MARKETPLACE www.opensourcemanagement.it O PEN S OURCE M ANAGEMENT.

Slides:



Advertisements
Similar presentations
Chapter 3: Marketing Begins with Economics
Advertisements

Profit Maximization in Pure Competition. Perfect Competition Situation: Situation: Yves and Zoe are neighboring farmers and both grow organic tomatoes.
Jeopardy Q$100 Q$100 Q$100 Q$100 Q$100 Q$200 Q$200 Q$200 Q$200 Q$200
THE NEW LEADERS O PEN S OURCE M ANAGEMENT.
1 PEOPLE: A NEW PARADIGM Best Western International Spring Conference 2007.
THE NEW LEADERS O PEN S OURCE M ANAGEMENT.
1 THE ART OF SALES THE ART OF SALES O PEN S OURCE M ANAGEMENT.
Principles of Marketing
Chapter One What is Business? © 2007 The McGraw-Hill Companies, Inc., All Rights Reserved. McGraw-Hill/Irwin Introduction to Business.
1 LEADERSHIP! O PEN S OURCE M ANAGEMENT.
1 Sales and Business Development for Market Makers O PEN S OURCE M ANAGEMENT.
LEADERSHIP AND PEOPLE MANAGEMENT K2USA.
Marketing is All Around Us
Chapter 1 marketing is all around us Section 1.1
B284 ENTREPRENEURSHIP Unit 2 Notes. Entrepreneurship Today  Knowledge of economics contributes to an understanding of how entrepreneurs and customers.
BOH4M1. Accountability  The requirement of one person to answer to a higher authority for performance results achieved in his or her area of work responsibility.
CHANGE AND EMOTION O PEN S OURCE M ANAGEMENT.
Marketing Is All Around Us. Quick Think How would you define Marketing? Activities that fall under its umbrella.
MARKETING. Standards… BCS-BE-36: The student demonstrates understanding of the concept of marketing and its importance to business ownership. BCS-BE-36:
Laurie Taylor | 1 ©2007 FlashPoint! LLC Marketing and Sales Tool Kit Ideas on how to position the 7 Stages of Growth.
Marketing Is All Around Us
4.04 Understand activities and careers in marketing.
The Business in the Global Economy Objective 1.01 Understand economic systems 2.
SUCCESSFUL BUSINESS PLANNING FOR ENTREPRENEURS © South-Western^t Thomson Chapter 10Slide 1 CHAPTER 10 Pricing OBJECTIVES 10-1Explain the functions of price.
LEADERSHIP AND PEOPLE MANAGEMENT K2USA.
Ross. Objectives Distinguish between an idea and an opportunity. Recognize and evaluate business opportunities. Apply cost/benefit analysis that includes.
1 LEADERSHIP! LEADERSHIP! O PEN S OURCE M ANAGEMENT.
The Business in the Global Economy Objective 1.01 Understand economic systems 2.
BEING A CONSULTANT O PEN S OURCE M ANAGEMENT.
LEADERSHIP AND PEOPLE MANAGEMENT I-PROFILE BULGARIA.
1 LEADERSHIP LEADERSHIP O PEN S OURCE M ANAGEMENT.
PRODUCT PLACE PRICE PROMOTION EACH MARKETING PLAN OF ACTION INCLUDES THESE 4 PS Marketing is the 4 Ps.
Visions and Ventures.  Read this sentence out loud.
PERSONNEL MOTIVATION O PEN S OURCE M ANAGEMENT.
Heading Soho Std Light (sentence case) 24pt - Orange Date Soho Gothic Pro Light 12pt – White COLOR COVER PEOPLE STRATEGY PAOLO RUGGERI.
Business in a Changing World McGraw-Hill/Irwin Copyright © 2009 by the McGraw-Hill Companies, Inc. All rights reserved. Chapter 12 Customer-Driven Marketing.
1 5 STRATEGIES TO GENERATE VALUE O PEN S OURCE M ANAGEMENT.
1 SELLING ABROAD SELLING ABROAD O PEN S OURCE M ANAGEMENT.
Customer-Driven Marketing Copyright © 2006 by The McGraw-Hill Companies, Inc. All rights reserved. McGraw-Hill/Irwin.
1 LEADERSHIP LEADERSHIP O PEN S OURCE M ANAGEMENT.
1 SALES INTERVENTION SALES INTERVENTION O PEN S OURCE M ANAGEMENT.
Chapter 1 MARKETING IS ALL AROUND US. The Scope of Marketing Marketing is activity, set of institutions, and processes for creating, communicating, delivering,
BUSINESS 1 Understanding Marketing Processes and Consumer Behavior.
Unit 1- Entrepreneurship and the Economy 1.1.   The process of getting into and operating one’s own business. Entrepreneurship.
Chapter One Marketing Is All Around Us!. Section 1.1 Objectives Define marketing Explain the four foundations of marketing List the seven functions of.
Essential Standard 1.00 Understand the role of business in the global economy. 1.
UNIT 6 VOCABUARY Demand - willingness and ability to purchase a product or service.
HOW TO BEAT THE DOWNTURN! O PEN S OURCE M ANAGEMENT.
May 9th, 2015 Market Research Describe the purpose of marketing research.
JA Our Nation Name Title Company. JA Our Nation Session One Objectives: Free to Choose Your Work or Business Identify the characteristics of a free market.
Chapter 1 marketing is all around us Section 1.1
From Dental Practice To Successful Dental Clinic
Marketing Concept & Mix
OPEN SOURCE MANAGEMENT
BUSINESS DEVELOPMENT AND NEW MARKETS EXPANSION
OPEN SOURCE MANAGEMENT
OPEN SOURCE MANAGEMENT
OPEN SOURCE MANAGEMENT
SUCCESSFUL BULGARIAN BUSINESS STRATEGIES
Fall Office Managers Conference
PASSION AND HUMAN CAPITAL AS THE ENGINE OF ECONOMIC GROWTH
OPEN SOURCE MANAGEMENT
Activity- To be a successful “marketer”, one needs many different skills and a lot of knowledge. With a partner create a list of all of these skills and.
How to Create a Successful Scalable Business
OPEN SOURCE MANAGEMENT
HOW EMOTION AFFECTS BUSINESS
OPEN SOURCE MANAGEMENT
KNOWLEDGE MANAGEMENT (KM) Session # 29
Why Strong Teams are Necessary
Presentation transcript:

LEADERSHIP IN A COMPETITIVE MARKETPLACE O PEN S OURCE M ANAGEMENT

2 Slides at:

MORE AND MORE PEOPLE COMPETING FOR A PIE OF PRETTY MUCH THE SAME SIZE…

OVERSUPPLY

A GLOBAL WORLD… Surplus of similar companies selling similar products and services. Need to be different or unique! In almost every industry, upper end niches and low cost are growing, while all that falls in the middle is shrinking.

INTANGIBLE ECONOMY

Tangible Capital (visible) Intangible Capital (invisible)

7 ideas O PEN S OURCE M ANAGEMENT

1) HARD WORK HAS CHANGED!

COMFORT ZONE

ComfortableUncomfortable == Consuming valueCreating value

2) DEVELOP LEADERSHIP

PROBLEMS

Control To get things to go as you wish (the ability to influence something positively)

Responsibility –THE FEELING OF BEING THE ONLY ONE IN CHARGE OF SOMETHING –=–= –THE ABILITY TO SEE ONESELF AS “THE CAUSE”

PROBLEM CAUSE (=Source point) EFFECT (=Receipt Point)

Cause and Effect To solve a problem or to handle succesfully a situation we need to see ourselves as “the cause” of such situation. If we aren’t able to do it, it is the situation that will control us. If we are not capable of seeing ourselves as the cause of the reaction of our customers and the performance of our people, we are indeed leaving the control to them. Case history scuola

LEADERSHIP A LEADER IS SOMEONE WHOSE REQUESTS ARE EXECUTED WITH PRIDE. In order to develop leadership you must feel fully responsible for the behavior of the people you are leading. When something goes wrong it’s not them, IT IS YOU!

If you want things to change… The first one who has got to change it’s you.

3) UP THE VALUE ADDED LADDER

22 VALUE ADDED LADDER Commodities  Products  Services  ?????? SOLUTIONS (Turnkey or “Game changing”) Success/Experiences

4) REFRESH SALES (AND RELATIONSHIPS)

25 CUSTOMER NEED PROPOSAL

26 LOGIC MAKES PEOPLE THINK- EMOTIONS MAKE PEOPLE ACT

27 Build the rapport Understanding Needs Stimulate the Need Present the solution Handle objections Close Effort

28 What the customer buys In order to get a sale, the customer must buy 5 things in sequence: THE SALESPERSON/CONSULTANT THE COMPANY THE PRODUCT/THE SERVICE/THE PROJECT/THE PROPOSAL THE PRICE WHEN TO DO IT

GENUINE INTEREST FOR THE PERSON IN FRONT OF YOU IGNITES EMOTION

5) PEOPLE

WHAT IS THE VALUE OF A BUSINESS IDEA?

INTANGIBLE FACTORS ADD THE REAL VALUE TODAY! “Value today is added by what is around the product: by the application of creativity and intellectual capital”. – Tom Peters

Tangible Capital (visible) Intangible Capital (invisible)

6) MANAGE TIME!

URGENT VS. IMPORTANT What is that activity that when done regularly for the next months (years) would make a huge difference for your company or your career?

7) STUDY (IMPROVE YOURSELF)

THE COMPANY MIRRORS THE MANAGER 1) To grow as a company you need to have a program to improve yourself If you want things to change, you have to change first

“Millionaires have a system and the know- how to restore their enthusiam and energy when they lose it.” – Thomas Stanley

MOST IMPORTANT COMMODITY. IT DOESN’T COME FOR FREE