Interscope/Geffen/A&M and Ultramercial present a new way to access music online

Ultramercial’s New Partnership with Interscope/Geffen/A&M Interscope/Geffen/A&M comprise the largest music entity in the world with a roster that includes U2, Gwen Stefani, The Black Eyed Peas, Beck, Eminem, Sting and Sheryl Crow Ultramercial has partnered with Interscope/Geffen/A&M to bring exclusive content opportunities to selected brands Using our attention-for-content ad model, viewers will gain FREE access to as-yet- unreleased content, after engaging with your brand. This premium content will be available NOWHERE ELSE. Your brand will be the goodwill ambassador, enabling viewers to enjoy their favorite artists’ newest work, exclusively, after your message.

>>Exclusive Online Access to scheduled Music Video Releases Before top new artists release their new music videos to MTV and other outlets, you can sponsor a “48 Hour Sneak Peak” exclusive online access. Access takes place at the artists’ websites, with over 1 million opt-in s sent to fans to drive traffic to the exclusive online content and your message. << “The Making Of” Videos Sponsorship of exclusive behind-the-scenes looks, one-offs or a series of 4-to 6-week webisodes that are released before the music videos or recordings come out. What’s Offered:

Music Video Schedule for 2007 Tie your promotion to music videos that are already scheduled to be shot during Target by time period or by artist. Product Placement Opportunities Prior to shooting, you can arrange product placement within the story line Off-The-Menu Opportunities Don’t see the specific opportunity for you? No problem. Let us build a custom solution. Mash-ups of various artists. Sponsorship of an entire genre. Help create the career of an up-and-coming new artist. The sky is the limit. Additional Offerings:

Ultramercial is the new “Exchange of Value” standard in advertising. Viewers CHOOSE to watch our ad as an EXCHANGE of their attention for digital content. Inside the patents-pending Ultramercial ad unit, viewers interact through multiple prompts across several pages learning about the advertisers’ product. Through this interactive process advertisers can glean valuable knowledge from their viewers.

Anatomy of an Ultramercial Ad Unit Average of 7.1% CTR to Sponsor’s site 72% of Viewers complete the Ultramercial Average of 54 seconds of engagement Viewers click to start every Ultramercial Viewers click on choices within the ad to move it forward How Ultramercial engages the viewer every step of the way

Ultramercial performance metrics outpace all others Ultramercial's metrics routinely out perform those of the other rich media companies. Results based on all viewer-started Ultramercial ad units across all sites 1an 1-–Dec 31, Completion Rate is the percentage of viewers who complete the ad and click to receive their premium content. Click-Through Rate is percentage of viewers who clicked on a sponsor’s link for more info, and is calculated on the number of completed ad units. Average Time of Engagement is measured in seconds and is based on completed ad units. Notes on Ultramercial reporting: 88% of users were on Broadband. Remaining viewers were served low-bandwidth HTML-only creative. Viewing times exceeding 2 minutes were deleted. Average run times vary from commercial-to-commercial.

Artists Available from Interscope/Geffen/A&M Interscope/Geffen/A&M is the largest record label in the world with a roster that includes: U2 Gwen Stefani The Black Eyed Peas Beck Eminem Sting Sheryl Crow AFI Enrique Iglesias 50 Cent All American Rejects Dashboard Confessional James Morrison Mary J Blige Nelly Furtado Fergie The Pussycat Dolls

You’ll receive detailed profiles for each artist to help in your decision making

Join us in launching a whole new way to grant access to the leading music makers of today.