Business & Technology
Course Overview Business Technology Global Society Business Models Business Environment Functional Areas / Processes Childbirth, Hunger Education, Poverty Terrorism Industrial Revolution Computing Technology Internet
Business Value Chain Collection of activities that a business (or a chain of businesses) undertakes to design, produce, market, deliver, and support products or services Suppliers Products/ Services Market Purchasing Logistics/Transportation Inventory Management Accounting Finance Human Resources Marketing Customer Acquisition Customer Retention Strategy / Information Technology / Business Analysis
Environments External Global environment – can affect all industries Business environment – pertaining to a specific industry Internal Functional areas, organization
Global Environment International Extent of involvement Political/Legal Monopoly, Consumer protection, environment, etc. Economic Growth, decline, stagnation Technological Change affects products, consumer behavior Sociocultural Fashion, tastes, demographics, ethics, diversity
Business Environment Porter ’ s 5 Forces model: 1. Suppliers 2. Buyers 3. Competitors 4. Substitute Products 5. New Entrants Also, Allies Regulators
Internal Environment Strategies Information Management Culture Organizational Structure
Functional Areas Production/Operations Finance Accounting Marketing Information Systems Overview/Service Areas – Management, Strategy, Entrepreneurship, Business Analysis, Research & Development (R&D)
Technology What is it? Broad eras of technological change Industrial Revolution – manufacturing economy Computer - Service economy Internet - Information economy