Audiobooks Reinvented Investor Showcase

The Audio Market Opportunity Audiobook acceleration Audiobooks generated $1.5bn worldwide last year Publishers reporting > 10% Q on Q growth within audio Audiobook production doubled in last 3 years Why will Audio continue to Grow? Time poor generation turning to audio Smartphone growth means audiobook player in everyones pocket A brand new channel to market for audiobooks

Pain for audiobook listeners

Solution for audiobook listeners Bardowl subscribers can listen to any book anywhere, instantly 2 1 3

How we launched our first product

Business Model

Huge growth potential, latent demand Revenue from backlist content Unique customer marketing insight & Analytics Promotion of other formats of books through social media A viable competitor to the incumbent Value proposition to Publishers

The Bardowl Team David Sykes NED Pro-Vision, Motion Media, IBM Chris Book CEO, Orange, Vantrix, WIN Plc Neil Chapman CTO Orange, Aepona, BSkyB Mark McCallum Random House, Pearson Laura Kalbag Design and User Experience Freelance Designer Rob Shreeve NED One Alfred Place, Virgin Publishing, EU Smart

Traction The next 100 days Angel investment summer of 2011 Bardowl won Futurebook Innovation Award Deals with leading Publishers signed Successful launch in June 2012 Launch white label app with Smarta.com Expand the catalogue with fiction and general non-fiction Consumer launch of main Bardowl app Android app development

Financial Highlights Revenues of £19m in 2016 Net Profit 30% Peak Cash Requirement of £1,146,000 in September 2014 Subscriber Forecast ’000s

Investment Required and what we will use it for Exit Strategy £1.2m A Round investment required in Q Fund Subscriber acquisition Build core Bardowl team (CMO, VP North America, Developer) Expansion of content catalogue Expansion into North America and RoW Trade sale to media company or retailer Audible acquisition by Amazon Anobii and Mobcast acquisition by Sainsbury’s and Tesco BBC Audiobooks acquired by Private Equity

1.Audiobooks - as the customer wants 2.Revenue share based on minutes listened New insight on customer behaviour Uses Social Media to attract new listeners We have reinvented audiobooks we need £1.2m investment to take Bardowl forward. Bardowl is unique

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