CATER-TO-GO Natalia Palominos James Vu Wei Zheng

Business Description  The business works as an intermediary between bakery and catering stores and prospective customers. It allows local businesses in the Northern Virginia area to offer their products and services. Our free services assist visitors to design and locate the right store that meet their demands when purchasing cakes, entrees, and fine dining for their events.

Prospective Customers Business Cycle Create a profile Upload or create design Specify ingredients Submit order Catering or bakery submits bid Customer submits bid & pays

Bakery and Catering Services Cycle Create a profile Fill out application Our store visit Approve or deny application List their services on our website

Web Prototype  How does it work?  inPage inPage

Market Definition Cater-To-Go strives to be the premier provider of quality service and healthy catering to our customers  Market Channels  Corporations  Individuals  Local Businesses

Value Proposition  How do we add value?  Convenience  Save time  Free Account for Users  High Quality Service

Aims & Objectives  Short term  Medium term  Long Term

SWOT Analysis StrengthsOpportunities ThreatsWeaknesses

Revenue Stream  Commission  We charge 10 % of total of orders going through our website.  Advertising  We lease some spaces of our website for our business partners to display ads.  Consulting Fee  We offer consulting services to help people and companies to design and organize their events.

Financial Plan

What does the future hold?  Improving our services  Increased demand  The current economic downturn has increased demand for technology to control meal expenses. PR NewsWire  Expanded Choices