Intersession Programming UCEA Mid-Atlantic Regional Conference October 2, 2008 Dr. Sue Day-Perroots, Dean of Extended Learning.

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Presentation transcript:

Intersession Programming UCEA Mid-Atlantic Regional Conference October 2, 2008 Dr. Sue Day-Perroots, Dean of Extended Learning

WVU Overview Public, land-grant Doc-High Research 28,500 Enrollment - 55% resident 14 Colleges & Schools w/ 180 bachelor, master, doctorate and professional degrees 84-87% Summer Students are WVU students Summer SCH 2008 = 64,638 w/ 11,251 headcount On-campus – separate model from online, but managed & marketed by same office

Successful Strategies Develop shared vision and goals Generate data to enable effective decisions – (previous enrollment data by course, residency, salaries, etc.) Provide planning tools and training Encourage College ownership & accountability for course decisions, faculty, times, etc. Your goal is to make Colleges successful!

Generate Data (Enrollment by Rank)

Fiscal Plan Build a fiscal model that rewards effective planning and is simple Fiscal return should be unrestricted Revenue to College not department Net Return based upon data Issued in lump sum ASAP after Summer

Provide Planning Tools CourseCr. Hrs LevelEnrollmentR 60% U=$127 G=$191 NR40% U=$480 G=$653 Salary $$ Fringe 18% College $$ Net (est) ENG 1013ug2515 $5, $14,400 4,500810$14,805 MATH 224 3ug $45, $115,200 9, $150,300 Stat 511 4g5030 $22, $52,240 8, $65,720

College Overview Report Summer 2008 Total Revenues $830, Less Personal Services $ 171, Fringe Benefits $ 21, Revenue Before Central Commitment $636, Less Central Commitment$73, Net Revenue $ 563,795.27

Lessons Learned Waivers equal no revenue to University, therefore no economic value in SCH calculation Wise Resource -12 month faculty should teach Financial return has stimulated University wide engagement in Summer success High demand = high enrollment = excellent financial return (Student driven) Inform advisors of Summer offerings early and often

Enrollment Trends

$$uccess!

Next Steps Intensive 10 year review – granular data to validate trends: Increase in UG online Increase in students who enroll in both online & on-campus courses Decrease in Professional Development Balancing on & off-campus models

Ideas Over the Years Best Campaign – Pack N Go Best Market Idea – Free Hot Dogs Best Marketing Piece – Calendar; Water Straps & Bottles Best Course Hit – Stat 211 online Biggest Surprise – The Art of Andy Warhol Growth Areas – Online undergrad and Travel Study