The State of the Nation AND HOW PRINT AND ONLINE MEDIA REPORTED ON IT
Print Media: How it was reported
Extremely copy heavy Grey Difference between broadsheet, tabloid and American tabloid immediately apparent No infographics to make reading easier
Online Looked at the following websites: 1. The Citizen Online 2. News24 Online 3. Media Club South Africa 4. The Sowetan Online 5. eNCA Online 6. Official Government website 7. Mail & Guardian Online 8. The Daily Vox
Most sites were copy heavy, especially sites attached to old media houses such as The Citizen Most online publications were disjointed and incoherent from one another 1.There was not one singular thread that tied articles together 2.This was endemic across all the ‘major’ sites 3.Articles either concerned themselves with the fashion of the day or hard news but never cross-pollinated 4.Few listicles or infographics on these sites 5.Very difficult after SONA to navigate to relevant stories
GOVERNMENT Government website was limited at best 1. It gave a brief description of SONA 2. Moved traffic to an embedded YouTube video of the proceedings
The Best Sites The Daily Vox entertained with a more light-hearted approach, using meme’s to convey their message eNCA used a humour piece to break up the serious content, although it was lost in all their other posts of the event Only site to apply online practice was Media Club South Africa i. They broke down the speech into relevant parts making it easy to read ii. Published an easy to understand info graphic, pictured left
Memes uploaded by the Daily Vox to make SONA more light-hearted
How it should have been done More infographics Break up copy with mini-heads and categories
The End Finished and Klaar We are here all week