MADE TO MEASURE Andy Steer – CONTEMPORARY David Cleaves – NET-A-PORTER “How an Exclusive Online Retailer Succeeded with Business Intelligence from Microsoft”

Viewed by 2.5 Million Users per Month Over 90% Women 300+ International Brands Employing over 650 People in 3 Locations in London and New York Shipping to more than 170 Countries

BUT IT WAS NOT ALL PERFECT Challenges of a Rapidly Growing Business Increasing Data Volumes (outnet) Increasing Data Sources (outnet) High Reliance on IT to Extract Data Decision Lag Low Level of Trust in Data Spread Marts in Excel and Access Information was too Prescriptive Too Many Fixed Reports No Reliable Ad-hoc Access

THE NET-A-PORTER MI SOLUTION Sales and Stock Data Multiple POSTGRES and mySQL Sources 50+ Million Transactions 7 Fact Tables 40 Dimensions 35GB Relational 10Gb OLAP Cubes SQL Server 2008 Data Warehouse 1,500 Operational Reports per Week to 200+ Users 30 ProClarity Briefing Books to 50+ users “NAP-SACK” Management Reports Reporting and Analytics

HOW DID THE SOLUTION HELP? Centralised Data Store Consolidated Views Improved Data Quality Increased Trust in Data More Relaxed MIS Team Rapidly Growing Business and Lack of Trusted Data Rapid Decisions Business Agility Manage by Exception Entrepreneurial Thinking Focus on Innovation Decision Lag and Prescriptive Information

SKETCHING NET-A-PORTER MI 2.0 Technical and Business ROI KPI's 100% Growth in General User Access 90% Reduction in MIS Resource Required for Raw Data Extraction 40% Growth in Analyst Use 20% Increase in Productivity of Key Personnel 2% Increase in Training Technology Available SQL 2008R2 Excel 2010 SharePoint 2010 PowerPivot Live Labs Pivot

LETS TRY SQL2008 R2 FOR SIZE 10 Days Review Schema Design 2 Data Warehouses to 1 Implement SSAS Perspectives 4 Cubes to 1 Migrate SSIS Packages Build Time Reduced by 30% Review Management Tasks Maintenance Reduced by 25% Complexity in moving to SQL2008 R2: “Not a great deal of effort to get the system onto an R2 server environment… Copy and Paste!” David Cleaves – NET-A-PORTER

NEXT STEPS 1.ProClarity to Excel 2010 and PowerPivot 2.Crystal to Reporting Services and SharePoint 3.Live Pivot Merchandising Solution 4.PerformancePoint Services Scorecards 5.Stock Visualisation using Visio Services

THANK YOU Andy Steer – CONTEMPORARY David Cleaves – NET-A-PORTER “Please come and see us if you have any questions”