Unified FlexPod Financing Maximise your sales power May United Kingdom I N T E R N A L

Cisco Confidential 2 © 2014 Cisco and/or its affiliates. All rights reserved. Unified FlexPod Financing: Program Overview Parameters:  Deal size: No minimum or maximum deal value  Terms: Minimum 24 months, maximum 60 months  Mandatory inclusion: FlexPod Datacenter or FlexPod Express  Finance product: Full Pay Out or Operating/ FMV Lease  Financing coverage: Services, support, education and other third-party and partner- provided products  Available now in the UK until 31 July 2014 Tiered partner incentive based on deal size:  Up to £50,000 get 1.5% on 100% Cisco and NetApp financed  £50,000 and £10,000 get 1.5% rebate and an Apple iPad Mini (approx value £320)  Over £10,000 get 1.5% rebate and an Apple iPad Air (approx value £400) Restrictions:  Subject to credit approval  Cannot be combined with existing finance offers

Cisco Confidential 3 © 2014 Cisco and/or its affiliates. All rights reserved. Customer benefits Supports growing business demands Improves efficiency and decrease expense by aligning technology investments with business value Accelerates the return on FlexPod investment Financing helps realise a faster return by deferring a large upfront investment into payments over time Protects against obsolescence Makes it easier to keep pace with the newest hardware and software releases in an uninterrupted manner by adding a schedule to an existing agreement

Cisco Confidential 4 © 2014 Cisco and/or its affiliates. All rights reserved. Sales benefits Close more deals  Offering a periodic plan helps overcome lack of budget Increase deal sizes  Having immediate purchasing power typically leads to 34% larger deal sizes  Regular manageable payments means your customer is less likely ask for discounts Competitive differentiation  Broadens out your sales proposition so you can offer a whole solution which solves both financing and business needs Improve customer loyalty  You are able to help your customers realign their budgets to IT needs  Leads to a deeper and broader relationship solving both business and IT concerns

Cisco Confidential 5 © 2014 Cisco and/or its affiliates. All rights reserved.  Cisco Capital can help you create a robust business case that supports your customer’s business and IT strategy  Projects must now be proven to provide faster payback, with less operational risks in order to be considered for approval  This is further compounded by traditional funding models being unable to satisfy standard key financial metrics such as cost of capital, ROI, PPU  These factors are driving a stronger three-way partnership between the CEO, CFO and CIO. This leadership team is now collectively responsible for combining IT investment with both business strategy and financial decisions  Use our financial expertise: DCV Sales Champions: Let’s start working together