Retargeting For ALL! How, When, And Where To Retarget People Who Visit Your Page, But First…

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Presentation transcript:

Retargeting For ALL! How, When, And Where To Retarget People Who Visit Your Page, But First…

Why You Need To Retarget 1. The average Web site conversion rate is a little more than 2 percent… 2. Retargeting can boost ad response by up to 400 percent. Data Collected From:

Why You Need To Retarget 3. The Average Click Through Rate for display ads is 0.07 percent, and the average click-through for retargeted ads is about 0.7 percent. Let’s make that easier to see… Display Ads: 7% versus Retargeting Ads: 70% Data Collected From:

Are You Convinced Yet?

So How Do I Do This? I know that part of the curriculum for this workshop is “building your capture page.”

You’re Going To Retarget NON- Subscribers Meaning those who’ve visited your capture page but did NOT subscribe to receive your offer.

Step 1: Create The Pixel

Agree, And Sign Your Life Away… ;)

Step 1: Create The Pixel Copy This And Let’s Head Over To Your Capture Page…

Step 2: Place The Pixel

Paste Here

Step 3: Build The Ad Link Back To Capture Page

Step 3: Build The Ad Search “Confused”

Step 3: Build The Ad Specificity + CTA = Perfect Use CTA Button!

Step 3: Build The Ad Search For Your Custom Audience Leave Alone

Step 3: Build The Ad Name it Set Budget Done.

Everyone Get That?

Get The Slides At… nickhaubner.com/slides