FENESTRAE MOBILE AND MESSAGING SOLUTIONS FOR MICROSOFT HOSTED EXCHANGE Marcel van der Heijden Product Manager Fenestrae B.V. Tel:

FENESTRAE INTRODUCTION Microsoft Gold Certified Partner Founded Customer installations in 60 countries 20% of the “Global 1000” 200+ resellers Offices in Netherlands, USA, UK, Germany and Spain Fenestrae develops software that enables organizations to communicate with every customer, employee and partner across the boundaries of time, media, location and applications.

FENESTRAE CUSTOMERS

DEALING WITH TODAY’S CHALLENGES What is needed to successfully compete? Differentiate Combat price erosion Increase average revenue per user Create sticky service reducing churn Mobile services, services, services…

GET THE MOST OUT OF OPPORTUNITIES! Mobility is competitive imperative 70% of US workforce potential market for mobile services (Yankee) The worldwide Mobile Workforce will increase from 17% of corporate professionals in 2004 to 89% in 2008 (Radicati) U.S. enterprise spending on wireless projects to increase by 33% in 2005 compared to 2004 ( 90% of all surveyed do, or will, support mobile –Calendaring second most important application SMB underserved by (mobile) service providers 20 million Small Medium Businesses (<250 employees) insufficiently addressed by service providers (Forrester) SME users not technology savvy, but most mobile But Mobile/SMS adoption in SME market still low Want one-stop-shop

HOW CAN FENESTRAE HELP Fenestrae extends the Hosted Exchange platform with new service opportunities: Unified Communication Solution Integrated fax and SMS messaging Fenestrae Communication Server Mobile Solutions for the (Hosted) Exchange platform Mobile SMS notification solution Mobile Synchronization Solution –(Hosted) Exchange , Contacts, Calendar, Tasks, Notes

FENESTRAE ARCHITECTURE Application Connectors Kernel Routing & Queuing Logging & Monitoring Transport Services SMS Fax SyncML MMS Web Services Conversion

FAX FEATURES AND VALUE PROPOSITION Personal fax messaging integrated in HE Inbox –Send fax like sending an –Receive fax on personal fax numbers in Inbox –For corporate Outlook, OWA and POP clients: No client software required Why end user need fax –Fax only viable means for SMB and consumers to send legally binding document electronically –End-user ROI in weeks replacing paper-based fax, lines, etc Why service providers need fax –Sticky service to differentiate and reduce churn –Proven, scalable and best integrated solution, low deployment impact and risk –Revenue potential: €5 - €10 per month

SMS FEATURES AND VALUE PROPOSITION Versatile multi-purpose SMS platform –Send SMS from Outlook (custom solution to receive SMS in Inbox) –Create SMS notifications of new (using HE rules) –Send HE2003 AUTD notifications as SMS to Windows Mobile devices End user benefits –SMB and SOHO: Most mobile segment, always on the road –Easy to use, always up to date and in touch –Use existing device - pushed to any phone Service Providers benefits –Deliver on mobile service demand from your user –Take advantage of 1.4B users of mobile phones sending >1B per day –Drive per user revenues

Microsoft Exchange Store WebDAV Microsoft Exchange Store WebDAV Management Conflict Resolution Authentication Logging Microsoft Exchange Integration FENESTRAE MOBILE DATA SERVER – SYNC EDITION ARCHITECTURE Microsoft Exchange Store WebDAV WSP (WTLS) HTTP(S) Fenestrae Mobile Data Server – Sync Edition SyncML Devices Fenestrae WAP Server c# managed code solution

FENESTRAE MOBILE DATA SERVER – SYNC EDITION DEPLOYMENT SCENARIO Requirements –Windows Server 2003 –MSDE or Microsoft SQL Server SP3 (recommended) –Exchange Server 2003 –Exchange 2000 SP3 –Outlook –IIS –ASP.NET (Hosted) Exchange IIS 6.0 Fenestrae WAP Server Fenestrae MDS Sync Edition WSP HTTP IIS Remote Sync

HOSTED EXCHANGE SYNCHRONIZATION FEATURES AND VALUE PROPOSITION Zero-touch synchronization solution for the widest range of devices out there –For In/Outbox (Attachments), Calendar, Contacts, Tasks, … –Works with any SyncML-enabled device (90% of the mid/high end market today) Service provider benefits –Drive mobile data usage across the board, in your entire user base –85% of all mobile phones sold in 2 years will be SyncML enabled (IDC) –No additional client software required – works with phones out-of-the-box –Zero-touch client deployments - Minimize support requirements –Revenue potential: €5 – €10 per month End user benefits –All your personal/business data on your personal device –Increase personal productivity and communicate more effectively –No need to install, configure, manage upgrade applications on your phone –Work with your existing phone

SYNCML DEVICE SUPPORT Sony-Ericsson T68i, K700i, P800, P900, P910, T610i, Z1010 (UMTS) Nokia 3650, 3660, 5140, 6230, 6600, 6820, 7610, 7650, 9210, Siemens SX 1, M65 Downloadable SyncML clients for Windows Mobile and Palm New devices added continuously

SYNCHRONIZATION OF EXCHANGE DATA Synchronizes Exchange data (depending on client capabilities) Inbox: from server to client only –Incl. subfolders Outbox: from client to server only No synchronization of Drafts, Deleted Items and Sent Items Cost saving features –Headers only –Include attachments –Max size (# of characters) – body only Synchronization of sub folders is supported, but mapped to flat folder structure on client Calendar Past N days N days in future Contacts (GAL: Feature pack) Tasks Past N days N days in future Only incomplete (yes/no) Notes

ADDRESSING MULTIPLE MARKETS/CUSTOMER TYPES Mobile Operator Hosting Provider Small and Medium Business Enterprise Fenestrae MDS Sync Edition Professional/SOHO GPRS

TECHNICAL BENEFITS Best integration in Hosted Exchange –Fenestrae experience and trust: 10+ years and 8500 customers –Tested and approved by Microsoft Integration into AD, MOM, Microsoft Provisioning System –And Ensim Unify Reference Architecture –Very scalable, highly redundant deployments –Easy to scale down if less stringent SLA requirements Zero-touch deployment of services to end user –No client software required! Single multi-service platform –Roadmap: Live Communication Server, MS CRM, …

BUSINESS BENEFITS Increase value of existing customers And keep them Differentiate to gain new customers Low CAPEX up front investment Fenestrae SPLA license – pay as you grow Reduce operational costs Lowest TCO in the industry Rapid deployments and time to market Low risk

CALL TO ACTION Find out more on Contact Fenestrae to discuss your needs and requirements Fenestrae Solution Demo account Architectural design session Proof of concept Deployment

THANK YOU QUESTIONS? Marcel van der Heijden Product Manager Fenestrae B.V. Tel: