61st German Winegrowers‘ Congress Technology – Services – Politics – Market Dr. Rudolf Nickenig, Secretary General German Winegrowers‘ Association 22 August 2012, Canandaigua, USA

An unique information package: Exhibition of the INTERVITIS INTERFRUCTA st German Winegrowers‘ Congress Conferences of the Fruit growing, Fruit juice and Distillers industries Machine Demonstrations „Wine“ Tasting Workshop 2

Impressions Machine Demonstrations: „Wine“ Tasting Workshop: 3

4 Conferences: Impressions

Principle: The INTERVITIS INTERFRUCTA INNOVATION AWARD is a prize for technical progress. The INTERVITIS INTERFRUCTA INNOVATION AWARD 2013 will be given for processing methods, technical products and services in the following four categories: Cultivation and harvesting technology for grapes and fruit Processing and process control for wine, fruit juice and spirits Filling and packaging technology Marketing and organisation Innovation Award

Schedule Exhibition: INTERVITIS INTERTRUCTA Wednesday, 24th to Saturday 27th of April st German Winegrowers‘ Congress: Tuesday, 23rd to Saturday 27th of April

The 61st German Winegrowers‘ Congress on the occasion of INTERVITIS INTERFRUCTA is organised under the patronage of International Organisation for Vine and Wine (OIV) Patronage 7

„Responsibility today for the future viticulture“ Topics: The complete process chain, commercialisation of wine, wine law and wine policy Main Subject 8

Entitlement: International and academic standards as an outstanding criterion in comparison with other events (German/English interpretation) Target Group: Stakeholders of the wine sector (researchers, consultants, experts from public authorities as well as from companies, winemakers, future-oriented practitioners) Basic Information 9

Tue 1: International day of wine marketing „Successful Wine Marketing: The Role of Personality and Packaging “ Organizer: DWI Tue 2: Oenology „Management of alcohol, acidity and other ingredients“ Organizer: DWV, FDW and BDO Tue 3: Plenary Session of the European wine regions Organizer: AREV DGT (daily get-together) Tuesday, 23 April

Wed 1: Wine market policy „Impact of CMO reform on the wine sector“ Organizer: BMELV Wed 2: Viticulture technology „Soil and water management“ Organizer: DWV, ATW and BDO Wed 3: Microbiology and Analytics „Microbiological and analytical advances in must and wine treatments “ Organizer: DWV, FDW and BDO DGT (daily get-together) Wednesday, 24 April 2013 (opening of INTERVITIS INTERFRUCTA exhibition) 11

Thursday, 25 April 2013 Thu 1: Wine, Tourism and Architecture „Vineyards as a tourist attraction “ Organizer: DWV und LVWO Thu 2: Sustainable viticulture „Focus on energy management “ Organizer: DWV, ATW and RLP AgroScience Thu 3: proFructa-Conference „Future market fruit and beverages” Organizer: confructa medien GmbH DGT (daily get-together) 12

Fri 1: Organic fruit growing „Latest developments in organic fruit growing“ Organizer: Fördergemeinschaft Ökologischer Obstbau e.V. and MLR Fri 2: Organic viticulture „New challenges in organic viticulture“ Organizer: DWV and ECOVIN DGT (daily get-together) Friday, 26 April

Sat: Distillers conference Organizer: Bundesverband der Kleinbrenner Saturday, 27 April

Political Event The 60th German Winegrowers‘ Congress 2010 was opened by: Federal Chancellor Angela Merkel 15

16 Market Facts Global development EU-Market German-Market USA-Market

17 Global Development of Wine production EU

Development of the World Wine Trade Volume (OIV Data, Basic Export) 18

19 % Percentage of World Wine Trade Volume on gobal Wine production

20 Top 12 Wine Export Nations %

21 Development of the EU Wine Exports and Imports (extra-EU trade; EU DG AGRI) Mio. hl

Trade Balance 22

23 German Wine Import 2011

24 Share of German Wine Imports

25 Mio. hl White wine Red wine Development of German Wine Imports

26 Volume in hlValue in Euro Development of Still Wine Imports from USA to Germany

27 Development of Still Wine Imports from USA to Germany

28 Development of Still Wine Imports from USA to Germany

29 Development of Still Wine Imports from USA to Germany

30 Wine Country Germany in a global Context

German Wine Market 31

32 German Wine Export 2011

33 Share of German Wine Exports

34 Development of German Wine Exports

35 German Still Wine Exports June 2011 – May 2012

36 Development of Still Wine Exports from Germany to USA

37 Development of Still Wine Exports from Germany to USA

38 Development of Still Wine Exports from Germany to USA

39 Development of Still Wine Exports from Germany to USA

40 Development of Still Wine Exports from Germany to USA

Current Information Congress Programme: Congress Tickets: (from 1st October) 41