GetGlue BUS111 Cory Milbach
What is GetGlue? Entertainment based social networking site A cross between foursquare and a discussion board Users check-in to shows they are watching Can comment on TV shows “wall”
What can you check-in to? TV Movies Music Books Games Topics
Features After checking-in users earn virtual stickers (once you get 20 virtual stickers, then they will mail you real ones for free) After checking-in GetGlue recommends other shows that you might also like Provides discounts to entertainment companies
More Features Smart phone app Ipad app Integrated with Facebook Partnered with DirecTV so users can Check-In through their TV’s
Statistics Record for the most weekly check-ins for a tv series is: 136,329 Nikita (set week of April 16 th 2012) Has over 2 million members Most checked-in show during 2010: Dexter(around 100,000) Most Checked-in show for 2012: The Big Bang Theory ( Just over 2 million) 16% of all comments about TV shows came from GetGlue
How it impacts business Businesses can use it for Advertising The entertainment producing companies can offer special deals to fans Businesses can see what consumers are saying about their products (in the topics category)
The End… GetGlue