Mel Ullrich Media Impact Group Importance of Impact Reporting

Convention Guide Reporting Department President’s Report National Chairman’s Report Annual Impact Report Numbers

2013 Convention Guide More than a pretty book More than a pat on the back Power PR Tool Scorecard submitted to The American Legion Way to attract donors

Importance of Impact Reporting

Why processes are automated Accuracy Accountability Consistency Flexibility Let me show you how easy it is!

Department President’s Report Representing the efforts of your entire department Inspiring and arming units in your department and across country with information and ideas they can put to work

We count on you to provide Action-oriented data Impact data and specifics where available Photo of the mission in action Your pin – optional No need to supply your headshot – photo on file

Important Resources Auxiliary website at Plan of Action Department President Tools