CAMPAIGN COMMUNICATIONS. THREE COMMUNICATIONS THEMES Engaged Teaching and Learning CC’s Reach.

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Presentation transcript:

CAMPAIGN COMMUNICATIONS

THREE COMMUNICATIONS THEMES Engaged Teaching and Learning CC’s Reach

PHASE 1: RESEARCH AND MESSAGE DEVELOPMENT On-campus Focus Groups of Alumni, Faculty, Staff, and Students Review of Communications Tools and Planning Documents Evaluation of Advancement Marketing and Communications

PHASE 2: RESEARCH AND MESSAGE DEVELOPMENT Qualitative Research with Top Donors and Key Alumni Leaders

PHASE 3: RESEARCH AND MESSAGE DEVELOPMENT Present Findings Provide a Strategic Assessment of the Results

Engaged Teaching and Learning

Engaged Teaching and Learning CC’s Reach

Engaged Teaching and Learning CC’s Reach Our Distinctive Place of Learning

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