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learning objectives After this training, you will be able to: Perform the Botanical Therapy scalp and hair treatments Use the Botanical Therapy tools effectively during a consultation Recommend the correct Botanical Therapy products and treatments to guests Effectively recommend a Botanical Therapy hair treatment as part of a hair color service 2

improvement to enhance in value or quality and make better 2

evolution of the wheel

the improved botanical therapy Improved products and treatments with better results Streamlined consultation tools Flexible service options Simplified product application Minimized packaging Invati™ Solutions for Thinning Hair 2

deep conditioning treatments of the past

botanical therapy overview 3

research activity Use your Positioning Charts to research the Botanical Therapy products and treatments 4-6

points of difference Aroma + Touch Outstanding Performance in Less Time Innovative Plant Micro Technology Customized Solutions 7

aveda service cycle

blueprint for healthy hair and scalp 8

consultation checklist 1.Determine the Guest’s Primary Scalp and Hair Concerns 2.Analyze the Scalp and Hair 3.Discuss Treatment Options 4.Recommend Products and Services 9

questions for guests concerned with thinning hair Where do you notice thinning the most? Do you find excessive hair in the shower drain, on your hair brush, or on the bathroom floor? Do you have any family members (on either side) with thinning hair? Has your stress level at work or home changed recently? 9

consultation checklist 1.Determine the Guest’s Primary Scalp and Hair Concerns 2.Analyze the Scalp and Hair 3.Discuss Treatment Options 4.Recommend Products and Services 9

scalp assessment 1.Part the hair down the middle, along the parietal ridge and above the ear. 2.Using your thumb, gently rub the scalp using short, circular friction motions. 3. Evaluate and determine the guest’s scalp condition.

scalp conditions & characteristics 10

scalp balance treatment 11

scalp detox treatment 12

treatment for thinning hair 13

practice scalp assessments Perform a scalp assessment on your partner and record your answers on the Blueprint 14

hair assessment Hair Condition Texture Density Elasticity Porosity 15

elasticity test 1.Hold a strand of hair and scalp and ends. 2.Gently stretch and release the hair. 3.Evaluate the results: –Bounces back = great elasticity –Slightly stretched = good elasticity –Breaks, stretched out = poor elasticity 16

porosity test 1.Take a section of hair and lightly backcomb the hair strands from ends to scalp with your fingers. 2.Evaluate the results: –Smooth, not easy to backcomb = non-porous –Rough, easy to backcomb = porous 17

essential part of a hair color service Delivers maximum condition and shine to the hair Introduce to every hair color guest during the consultation 19

moisture/repair treatment 19

practice hair assessments Perform a hair assessment on your partner and record your answers on the Blueprint

salon service options hair cut guest hair color guest botanical therapy guest 20

botanical therapy service menu 21

practice

personal experience What did you love about your Botanical Therapy experience? How does your scalp feel? How does your hair feel? 22

recommended service pricing 23

knowledge check 24-27

action plan What will you do in the next… 10 days? 10 weeks? 10 months? 28

learning objectives You should now be able to: Perform the Botanical Therapy scalp and hair treatments Use the Botanical Therapy tools effectively during a consultation Recommend the correct Botanical Therapy products and treatments to guests Effectively recommend a Botanical Therapy hair treatment as part of a hair color service

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