Using Social Media to Improve WorkPlace Communication A Companies Guide to Social Media.

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Presentation transcript:

Using Social Media to Improve WorkPlace Communication A Companies Guide to Social Media

Agenda Welcome Why Social Media is Important Today The Power of Social Media Benefits of Social Media Disadvantages of Social Media

Why Social Media is Important Today Most Popular News Source Everyone uses some type of social media Quick and efficient Allows communication to mass audiences.

The Power of Social Media Spreads like wild fire. Power can be negative in a crisis! People trust social media

Benefits of Social Media Speed Efficiency Cost Delivery

Disadvantage of Social Media Intent of message Misunderstood communication Social Media Backfiring During Crisis

Activity Your company just released a new product and you need to inform your customers as quickly as possible! You decide that a mass social media post will do the trick. Write this message for thousands of your customers to see!

Summary Be ready for crisis control! Know what audience uses what social media outlets. Make sure you are providing the correct information! Social media is fast, be ready for anything!

References and Resources content/uploads/2013/06/SMIcons.jpg logos.jpg we-learn/