Confidential Draft [DRAFT] SPE Worldwide Format Business May 2008

1 Non-scripted television represents a compelling growth opportunity for SPE Success requires global coordination and additional investments to achieve scale Need a single executive to manage our global assets as a single unified business –Extend our global portfolio of content creators and developers  SPE executives dedicated to international and domestic development  Embassy Row will serve as the cornerstone of domestic development  2waytraffic and international production companies will anchor international development –Global acquisitions team consisting of executives from Embassy Row and 2waytraffic –Dedicated staff to lead and manage global ad integration strategy –Leverage 2waytraffic’s global distribution capabilities Additional investments in domestic Executive Producer/Production Company deals will be necessary to provide supplemental capacity Executive Summary

2 Demand for Non-scripted Content Continues to Grow NOTE: A 6-year trend of reality/game shows as a percentage of primetime hours for the 5 major networks. Game / Reality as a % of Primetime Hours Game/reality shows make up 14 of the top 40 primetime programs among Adults and represent 30% of the top 20 primetime programs among Adults 18-49

3 Investment is Crucial in Order to be Competitive In addition to captive production arms, networks are investing in 3 rd party relationships to expand their supply of non-scripted programming NetworkProduction/Term Deals Est. Production / Term Deal Budget % primetime hours dedicated to reality/game shows (08-09 Season) Notable Series on Primetime Lineup (08-09 Season) None. Partners with Warner Horizon, BBC, Fremantle and Endemol) N/A 30% Dancing With the Stars, Wife Swap, Extreme Makeover: Home Edition Magical Elves $10M (approx. over 2 years) 16%Biggest Loser, Deal or No Deal None. Partners with Warner Horizon, BBC, Fremantle and Endemol) N/A 40% Idol, Moment of Truth, Are You Smarter Than a 5th Grader? Tom Forman, Jay Bienstock, Laurie Girion, Allison Grodner, Scot Einziger $12.85M (approx. over 2 years and including Forman's deal over 3 yrs.) 9%Survivor, Amazing Race Jay Bienstock and Laurie Girion (broken out from CBS’ overall term deals data) $3.6M (approx. over 2 years) 31%America's Next Top Model

4 Growth – Broadcasters increasingly relying on hit non-scripted formats Lower cost – Non-scripted programs are usually less expensive to produce Interactivity – Polling, voting and games increase viewer engagement and time spent with show brands Global – International and domestic markets are linked (27% of scripted and 29% of reality broadcast pilots are adapted from international formats) Cross-platform – Shows offer ancillary profits (mobile games, online games, SMS) Non-scripted Content is an Attractive Segment and a Fit with our Resources

5 SPT Global Game/Reality Operational Structure Expanding SPT into the global marketplace Embassy Row Domestic Game Focus Domestic Development Executive Cross-genre Domestic Production Co. Partners Cross-genre Domestic EP Partners Reality/ Competition Focus 2waytraffic Int'l Game Focus Int'l Development Executive Cross-genre Int'l Production Companies (1) Embassy Row 3 new hires (UK/Scandinavia/Australia; South America) 2waytraffic (1) Int'l production Companies include (Starling, France, 100%; Lean-M, Russia, 51%; Shine, UK, 20% (ignore 14%, we bought upward); Tuvalu, Netherlands, 51% Dedicated Staff (New hires) 2waytraffic Int’l Distribution Ad Integration Content Development International Acquisitions

6 Domestic Category Potential Partners Term (Yrs.) Cost / Year (MM)GenreNotes Embassy Row Acquisition Embassy Row (Michael Davies)Acquire$25-75 Game Show/ Reality Acquire Embassy Row New York based global format and digital production company Created “Who Wants to be a Millionaire” & “Power of 10” Executive Producers (1-3 of these partners) Scott St. John2$3Game ShowExecutive Producer of Deal or No Deal Tom Foreman2$2.25 Reality/ Competition US based producer Created “Kid Nation” & EP on “Extreme Makeover Home Edition” Allison Grodner2$2 Reality/ Competition Executive Producer of “Big Brother” Lisa Levenson2$1.5 Reality/ Competition Executive Producer of “The Bachelor” and “The Bachelorette” Ryan Seacrest Production Ryan Seacrest3$2 Reality/ Competition Hosts the morning show on KIIS FM in LA, host of “American Idol”, “E! News” co-host and host of American Top 40 Overall deal similar to “Old Reveille Deal” Production Company(s) Rocket Science Laboratories 1$2-5 Reality/ Competition Creator of “Temptation Island”, “Joe Millionaire”, “My Big Fat Obnoxious Fiancé” Overall deal Potential Talent Pool In addition to our Embassy Row acquisition, SPT will strike deals with leading producer/ production companies to provide additional capacity Acquisition Annual Spend $25–75MM (one-time) $2–6MM $2MM $2-5MM $6–13MM