ABC TMA Board Meeting December 9, 2010 Year End Report
Membership 33 members Added: One PO SquareLost: Oxford Bioscience Partners Prospects for 2010 Atlantic Wharf Budget Revenues to date: $207,000 ($50,000 in state funds) Expenses to date: $152,000 Management & Administration MANAGEMENT & ADMINISTRATION
Barr Foundation – Grant submitted 12/3/10 TMA expansion Kenmore/Fenway/Allston/Brighton Smart Commuter/Building Retrofit Program Identify building mobility and access improvements Management & Administration MANAGEMENT & ADMINISTRATION
Guaranteed Ride Home Program 456 new registrants 2,468 active participants 115 rides home = $5,000 Workout to Work Program 51 new registrants (1,270 total) 78,000+ miles traveled & 14,000+ car free days Requested donations for new monthly prizes Carpool Incentive Program 10 new participants in 5 new carpools 37,000+ vehicle miles prevented Management & Administration COMMUTE OPTIONS PROGRAMS
Vanpool Incentive Program 2 new vanpool riders 17,000+ vehicle miles prevented Express Yourself Program 2 new participants, 7 total 36,000+ vehicle miles prevented 300+ car free days Ridematching NuRide is here! COMMUTE OPTIONS PROGRAMS
Management & Administration TRANSPORTATION FAIRS & EVENTS 26 members = 1,585 employees FairsInfo Sessions/Benefits FairsBike Breakfasts/Seminars 125 Summer Street – 4/8Nixon Peabody – 4/2273 Tremont - 3/25 Prudential Center – 4/13WilmerHale – 5/11MGH – 5/ Franklin Street – 4/20MGH – 5/1310 St. James/75 Arlington – 5/ Summer Street – 4/21MGH Bike Lock – 7/29Prudential Center – 5/19 Tufts Medical Center – 5/21The Liberty hotel – 9/21John Hancock – 5/12 John Hancock – 8/12John Hancock – 10/21Charles River Plaza – 8/10 Shriners Hospital – 10/19 Putnam Investments – 10/20
Facebook 66 Friends, 12,000 impressions Twitter 356 Followers Monthly E-News 2,800 people 20% open, 15% click rate 10,000+ opened s COMMUNICATIONS
Coordinated with ABC & MassDOT Developed branded messaging Websites Twitter feed Offering extra $50 to employees 2% increase in green line ridership CRAIGIE BRIDGE CLOSURE
Goal: Increase followers of our feed Delivered cards to participants in all TMA programs Estimate 150 participants Web hits up from 900 in October to 1,700 in November PROMOTIONS: COMMUTER BINGO