Ben Fox BST10/2 nd Hour 5-3-10 Ben Fox BST10/2 nd Hour 5-3-10.

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Presentation transcript:

Ben Fox BST10/2 nd Hour Ben Fox BST10/2 nd Hour

History of Alexa Founded in 1996, by Bruce Gilliat and Brewster Kahle in San Francisco, CA Alexa was started to give Internet users suggestions on where to go next, based on the traffic patterns of its user community Alexa was acquired by Amazon.com in 1999 for $250 million dollars in stock Founded in 1996, by Bruce Gilliat and Brewster Kahle in San Francisco, CA Alexa was started to give Internet users suggestions on where to go next, based on the traffic patterns of its user community Alexa was acquired by Amazon.com in 1999 for $250 million dollars in stock

Type of Search Engine Alexa uses web crawling to find search results Web crawlers are mostly used to create a copy of all the visited pages for later processing by a search engine that will index the downloaded pages to provide fast searches. Alexa uses web crawling to find search results Web crawlers are mostly used to create a copy of all the visited pages for later processing by a search engine that will index the downloaded pages to provide fast searches.

Alexa uses banner ads and skyscraper ads as well as sponsored links and ads by Google Their banner and skyscraper ads are powered by AdBrite Prices range from $2 to $6 per thousand impressions. The minimum order is $50 Alexa uses banner ads and skyscraper ads as well as sponsored links and ads by Google Their banner and skyscraper ads are powered by AdBrite Prices range from $2 to $6 per thousand impressions. The minimum order is $50 Advertisements on Alexa

Other Features Top Sites Site Information What’s Hot Toolbar WayBack Machine Top Sites Site Information What’s Hot Toolbar WayBack Machine

Top Sites The Top Sites feature shows the top sites, in the world, and the analytics about each site

Site Information Site information shows the global ranks, U.S ranks, and other search analytics Site information is available for just about every site Site information shows the global ranks, U.S ranks, and other search analytics Site information is available for just about every site

Toolbar The Alexa toolbar offers the rank of the current site your on, related sites, wayack machine to show what the site looked like in years past, what’s hot on the web, and reviews for the site you are on.

What’s Hot The What’s Hot feature shows the top 20 sites in real time and is updated every 5 minutes

WayBack Machine The WayBack Machine shows archived versions of websites from years past

What I liked the most The features that I liked the most are the WayBack machine and the site information. I thought it was really cool to see what sites used to look like and how you can see the analytics of all the websites. Ben Foxlikes this

What I disliked the most  The thing I disliked the most about Alexa was the search. In order to get the best results you must be very specific. Ben Foxdislikes this

User friendliness This search engine is a little complicated if you are not technically inclined, but if you know what you are doing, you should see results.

3 Interesting things I learned Three interesting things I learned were: – That Alexa is a subsidiary of Amazon, Inc. – Alexa does not support Boolean, quotes, + -, etc… – Alexa’s toolbar is recognized as spyware or adware by some systems. Three interesting things I learned were: – That Alexa is a subsidiary of Amazon, Inc. – Alexa does not support Boolean, quotes, + -, etc… – Alexa’s toolbar is recognized as spyware or adware by some systems. Boolean