When used properly, third party validation, or the “A-B-C System” is a powerful tool to enlighten prospects about you, your business or product. It is one of the best ways to prospect for Network Marketing. When used properly, it increases your success ratio of presentations to conversions for your Network Marketing home-based business. If you want to make money in Network Marketing, practice and perfect the use of this third party system, we call “A-B-C.” ABCABC Network Marketing’s Secret to Success

Who Is “A” Person?

“A” Person Name: Louie In Network Marketing, Person “A” is the: Associate or Independent Business Owner (IBO) of the Company 1st Party who shares the opportunity and/or products with prospects “A” Person’s Goal?:  To simply market to as many people as possible  To peak interest  To find a ‘good quality prospect’ who is open-minded to the information

Who Is “B” Person?

Person “B” Name: Peggy In Network Marketing, Person “B” is the: Prospect 2 nd Party “B” Person can be Anybody: Aunt Betty Old college frat-brother The Mailman A Friend Co-Worker Anybody!

1 ST Step “Approach” Associate approaches Prospect. (Person “A” meets Person “B”)…

Hi Peggy! How are you? I see you work at Walmart. How long you work at your job? Do you enjoy your job? Are you planning to work there forever? Hi Louie, I am good. Yes, I work at Walmart for 6 years. I am not really enjoy my job but I need money. No, I am not planning to work there forever. …Where do you work Louie? “A” Person “B” Person

I found this unique opportunity to run my own business! It’s amazing! I’m so excited! Wow! Your own business? That great Louie! “A” Person “B” Person

2 nd Step “Ask The Million Dollar Question” Associate asks Prospect this question to weed-out ‘Good Prospects’ from ‘Bad prospects.’ Question is: “Curious…Are You open-minded to earn money?”

“Curious… Are you open-minded to earn money?” … “A” Person “B” Person

If Person “B” Answers: “NO.”

NO. “B” Person

Meaning: “No” means Peggy may not be a ‘good prospect.’ Prospects like Peggy are unhappy with their jobs, but unwilling to change for a better life. Better to NOT Waste:  Time  Energy  Convince  Explain What To Do?: 1.Stay Positive 2.Thank Prospect 3.Move onto Next Prospect Also, Louie can check with Peggy again later.

Let’s Try This Again.

2 nd Step “Ask The Million Dollar Question” Ask: “Curious…Are You open-minded to earn money?”

“Curious… Are you open-minded to earn money?” … “A” Person “B” Person

YES! “B” Person

Meaning: “Yes” means Peggy counts as a ‘good prospect.’ However, in today’s society, most people have no time or resources. Prospects usually ask themselves these 3 questions: 1.Do I want to do this? 2.Do I have time to do this? 3.Do I want to do this to my family, friends, and neighbors? What To Do?  Indirectly show your good prospects they CAN do the business using this A-B-C System to leverage their limited time and resources.

3 rd Step “Use Tools & Qualify Prospect” Associate edifies, then uses Third-Party Tool (like Presentation Video) to explain opportunity or products. (Don’t explain it yourself!)

Great! What’s your text or ? I will send you a video. It will explain! You must watch! You will love! Ok sure! My number is (777) Thank you Louie I will watch! “A” Person “B” Person

Meaning: If Louie chooses to watch the video with Peggy, he must NOT interrupt to explain.  Interrupting takes away the power of your Third-Party. Role of “A” Person is to:  Market through Networking or Relationships  Peak interest NOT to Be:  An Expert  Salesman FOLLOW UP! Check if Prospect viewed information

“The Fortune is in the Follow-Up”

What did you like BEST about the video Peggy? I like that I can do it part- time and it sounds fun... But, I have some questions. “A” Person “B” Person

Peggy is now a “Qualified Prospect” What is “Qualified Prospect?”

When “B” Person Is Qualified! In Network Marketing, “B” Person becomes “Qualified” when they: View/Expose to information about business Express the need, or desire, for more information The information about the company can be viewed through: Online Presentation Conference Call Live Event Local Meeting Presentation Video Replay Brochure, etc.

4 th Step “Introduce C-Person” Associate edifies, then uses “C” Person (Third- Party Person) to explain or answer questions. (Don’t explain it yourself!)

Want me to introduce you to my business partner? He is so amazing! Before, he have job like you, struggling to pay rent, bills. Now he’s earning way more money with this business! Sure I can meet your business partner! “A” Person “B” Person

Who Is “C” Person?

“C” Person Name: Elisha In Network Marketing, “C” Person is: 3 rd Party Person Answers questions Considered the “Expert” “C” Person can be: Sponsor Upline Any Work-Out Partner or Partner in the business What is the power of “C” Person (third party)? The Tie-Breaker Helps “B” Person come to the ideal decision to join or buy

Hi Elisha! I have Peggy. She isn’t happy at her job. She is very interested in our business. She saw the video but still has questions. I can give you Peggy’s VP Number. She is free on Thursday night. Or what day is best for you? Hi Loui, Great! Sure, I can call Peggy. I can VP Friday night. Please inform Peggy if she can VP on Friday night. Awesome job Louie! You’re champion! “A” Person“C” Person

Hello, my name is Elisha. I am Louie’s business partner. Nice to meet you Peggy. I heard you liked the video, but still have questions. “A” Person “C” Person Nice to meet you too Elisha! Yes, my question is…

Well, first I share my story … Once upon a time, I was broke… …and now I financially free! Any more questions Peggy? “A” Person “C” Person Wow! Amazing! Yes, one more question: How to join?

Very easy. We contact Louie for join link. Welcome on board Peggy! Louie and me look forward to work and earn money with you! “A” Person “C” Person Thank You Elisha. Me too. I excited!

That is the Power of the A-B-C System!

Again. “The Fortune is in the Follow-Up”

Hi Peggy! Here is my join link: COMPANY.COM/LOUIE Very simple. Only 5 minutes or less. If you need, I here to help with process. Great! Thanks Louie. Let’s do it. “A” Person “B” Person

It’s that simple! Learn A-B-C. Practice A-B-C. Teach others in your team to do the same.

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