Kate Spade Kendra Wack

KATE SPADE Kate Noel Brosnahan was born to Earl and June Brosnahan. She was born on December 24th, 1962 in Kansas City Missouri. Kate spent her years growing up in Kansas City, in Jackson County Missouri. She currently lives in New York, with her husband Andy Spade, and their only daughter Frances Beatrix Spade. Kate and Andy welcomed their child to the world in 2005.

KATE, GROWING UP Kate Attended an all-girl Catholic School in Kansas City, named St. Teresa’s Academy. After graduating high school Kate spend time at Notre Dame do Sion; an all girl Catholic Prep School. After her years at time Notre Dame she transferred her studies to Arizona State University. While in Arizona her years were spent studying Journalism and working at a Motorcycle Bar. Kate was part of the Kappa Kappa Gamma Sorority.

In 1993 she pitted herself in the cornerstone of her career she began designing handbags. With just six basic silhouettes Kate altered her handbags with sleek shapes, and colorful palettes. This was the stepping-stone to launching her career as owner of Kate Spade New York. The fashion industry quickly became attracted to Kate’s designs because of the fresh, modern feel that they encompassed. The first shop that Kate ever opened was in New York City, this shop opened in 1996. After these first break through the company expanded swiftly as it became recognizable all over the world. THE FIRST STEPS

In 2007 Kate Spade gave the company Fifth and Pacific companies the leadership roles for design. Fifth and Pacific companies also are the leaders of popular companies including Jack Spade, Juicy Couture, and Lucky Brand. Along with this change, Deborah Lloyd took over as president and chief creative officer. Craig Leavitt, became the CEO, she launched the jewelry, bedding, stationary, and legwear lines. The Kate Spade Company has quickly become popular, and has expanded throughout the globe. The Spade Company has expanded as well with menswear calling the company Jack Spade. Throughout the companies designs they attempt to add playful, crisp colors and prints while still staying sophisticated. Their exuberant designs are focused on handbags, clothing, jewelry, shoes, stationary, eyewear, baby, fragrance, tabletop, bedding, and gifts

JACK SPADE

The Kate Spade Company has stores across the world, including over 80 stores in the United States, as well as more than 100 shops worldwide. Kate Spade designs are sold in over 400 shops worldwide. The company has recently opened up for customer ownership, as they attempt to advertise purchasing stocks in their company. Investments in the company can be made with as little $10, or can be purchased using a monthly payment plan. STORES & STOCKS

LIPSTICK LINE Kate Spades most recent debut to the market is a recently introduced line of lipsticks. Spades new lipstick collection contains many different shades of pinks that are less harsh than many colors that are popular on the market today. These lipsticks are only available in boutique make-up stands as well as at Nordstrom. The gold tube accentuates the lipstick in a way that all Spade designs encompass. With many different shade there is definitely one to suit your mood and occasion.

SWIMWEAR The company is currently looking to expand, by focusing only on their own brand. In 2014 their business plan includes opening over 30 new stores in the united states and 60 more stores internationally; under the company of Kate Spade New York. The company will launch their new swimwear line in 2014, alongside Swimwear Anywhere, which is a partner company with Micheal Kors, and DKNY. After swimwear the company plans on pushing table linens to increase their home furnishings. Home furnishings will also expand with bed sheets, and linens in 2015

With increased expansion, the pricing is also expected to increase With increased expansion, the pricing is also expected to increase. The company plans to still off lower to mid priced purses. Although they are planning on expanding their prices to meet higher end customers, bags in the future will be topping at $1300. The general pricing of the brand will stay between $200-$500 to satisfy their average customer. Recently Fifth Pacific announced that they would be changing their companies name to Kate Spade and Company, because they have sold out Juicy Couture and Lucky Brand. The CEO of previous Kate Spade New York, Craig Leavitt will be taking over the CEO position from Fifth & Pacific. EXPANSION

SPRING LINE Kate’s spring 2014 line is inspired by travel. Her new line called “places to go and people to see” is inspired by Deborah Lloyds favorite places, these places include Paris, Capri, and Monaco. This line tries to encompass sunny beaches, sidewalk walkers and cafes, and the glitz, and glamour of the big city. The colors of this contrast with bright whites, and pure blacks, yellow, blue, pinks and greens. With these colors and bold patterns Kate captures these cities impeccably.

http://www.katespade.com/new-arrivals-view-all/ks-new-arrivals-view-all,en_US,sc.html

http://www.youtube.com/user/katespadenewyork http://www.youtube.com/watch?v=Xx5RI4Cl88s