From 1990 - 2005, Stats Canada reported a 12 % increase in ground level smog... CanWest News, October 15, 2007.

Slides:

Advertisements

Similar presentations

Using Social Marketing to Change Travel Behavior Case Study: City of Bellevue ECOMM 2008 June 2008.

Advertisements

Idle Free at Your School Resources and Ideas for Making Your School an Idle Free Campus This presentation is copyrighted and may be used with permission.

- 1 - Community building and new initiatives: Laying a successful path and how to be on target experiencing from pitfalls, successes and lessons learnt.

Let’s Ride! The Complete Get-to-Work Program A Central Texas Solution for: Brought to you by the Commute Solutions Coalition.

Air Quality – Engagement Prepared for: Stakeholders in The Northbank BID In partnership with: Westminster City Council Date: January 2014.

Commuter Challenge A Reality Check Kathryn Winkler Executive Director, Founder Sustainable Alberta Association Coordinator of the National Commuter Challenge.

1 “The Value of Volunteers”. 2 Objectives 1.Define a volunteer. 2.Describe current volunteer trends, values, and benefits. 3.Identify motivating factors.

Say it out loud. Why does mental health matter? Mental health is a core component of our overall health and well-being. By promoting good mental health.

SAFE ROUTES TO SCHOOL ONTARIO – A CASE STUDY. Green Communities Association  Encourage healthier lifestyles;  Increase physical activity;  Reduce pollution,

Markham Centre TDM and Land Development Case Study ACT Canada – TDM Summit October 21, 2008.

Clean Energy and Transportation City of Seattle Presented by Margaret Pageler Seattle Councilmember and Former Chair of Puget Sound Clean Air Agency An.

Doing our Share to Clear the Air. Sustain-ability? Sustain-ability?  Ability to Sustain  Are there enough resources on planet Earth for all to have.

Keith Stark, Scotland Manager Keith Kelly, Head of Locations Shared Transport Conference - February Edinburgh and Glasgow’s corporate use of City.

2 pt 3 pt 4 pt 5 pt 1 pt 2 pt 3 pt 4 pt 5 pt 1 pt 2 pt 3 pt 4 pt 5 pt 1 pt 2 pt 3 pt 4 pt 5 pt 1 pt 2 pt 3 pt 4 pt 5 pt 1 pt We can’t live without it!

1 Moving Right Along: Transportation, Public Health and Social Equity Sherrill Johnson, PhD Population Health Consultant CPHA, June.

2 pt 3 pt 4 pt 5 pt 1 pt 2 pt 3 pt 4 pt 5 pt 1 pt 2 pt 3 pt 4 pt 5 pt 1 pt 2 pt 3 pt 4 pt 5 pt 1 pt 2 pt 3 pt 4 pt 5 pt 1 pt We can’t live without it!

Let’s Clean Our Air, Together. What is the Breathe Project? We are: A coalition of businesses, government, nonprofits, residents and many others in southwestern.

AIR QUALITY ENGAGEMENT & ACTION Stakeholder Briefing Version

EMAS in Schools Groundwork Leicester and Leicestershire.

Welcome to the Healthy Working Lives Conference. Improving Healthier Choices Andrew Steenson, Belfast Strategic Partnership Claire McLernon, Sustrans.

Emerson Elementary Idle Free Awareness Week. What is Idling? Idling is letting an engine run when the vehicle isn’t going anywhere, like when you are:

Your school name Air Awareness Week. What is Idling? Idling is letting an engine run when the vehicle isn’t going anywhere, like when you are:

LUMINESA The Business Case and Benefits for Clean Commute Strategies & Programs Dev Crews Illuminated Marketing Positive Impact Communications.

Health & Planning ACT Canada Summit December 2,2014.

BALTIMORE CITY PUBLIC SCHOOLS GREEN SCHOOL WORKGROUP: MEETING 1 Green Ambassador INSERT NAME INSERT CONTACT INFO1 INSERT CONTACT INFO2 For additional information:

The Commute Trip Reduction (CTR) Law.  The CTR Law requires major employers - in Urban Growth Areas throughout Washington - to implement an employee.

Place your chosen image here. The four corners must just cover the arrow tips. For covers, the three pictures should be the same size and in a straight.

Local Government Partners with Schools to Celebrate International Walk to School Day Naperville, IL.

Developed by Updated January 3, 2008 Who Wants to Clean a Million Air !

Eco Schools What is the Eco School? Everyone works together to improve the quality of the school environment. It promotes environmental awareness as.

Denise Thompson Virginia Municipal League.

Realizing the Health Benefits of Green Spaces in a Changing World EcoHealth Workshop March 24, 2015 Burkhard Mausberg CEO, Friends of the Greenbelt Foundation.

The Green Communities Association Safe Routes to School (SRTS)- Towards Sustainability How do we move SRTS, and other similar ‘soft’ initiatives, to the.

Parents as Partners in their Children’s Learning.

Go for Green … … encourages outdoor physical activity that protects, enhances, or restores the environment. … works with organizations, businesses, governments.

Insert your school Logo here.. Overview Insert event photo  Our Mission  What is the ECO 2 school challenge  How you can help.

TOBACCO FREE CAMPUS Employee Focus. 2 DELL CONFIDENTIAL Tobacco Free Campus (TFC) Policy (Dell – US) In an effort to promote the health and welfare of.

MAG Regional Council July 23, Why Do This? In 2006 the average hospital stay for Arizona residents with asthma was 3.2 days In 2006 the average.

Stampeding Towards a More Sustainable Future Calgary Regional Telework Project TDM Summit November 18 th, 2009.

GCAA Feb 17, Results 1.2 million miles of travel 600 tons of air pollution Each day these efforts reduce: Currently partnering with more than 1650.

Active Transportation Saint John Two Wheels to Wellness Photo by Richard Masoner.

Parental Involvement in Education

Diane Greene Director of Community Outreach. North Carolina Workforce Housing Program.

Encouraging a healthy, thriving community. Supporting a strong local economy. Providing water that is safe to drink and air that’s healthy to breathe.

Testwood Sports College Governors. What’s a school governor? Schools are run by a governing body working in partnership with the head teacher and senior.

By Sharon. How can Utah residents become aware of their driving habits that can greatly improve the quality of the air? Salt Lake City, Utah.

Air Pollution in Merced County By Mia Jauregui  What is air pollution?  Why is Merced’s air quality poor?  How does it affect Merced County?  How.

Good Corporate Citizenship – Building Sustainable Public Health.

2 point 3 point 4 point 5 point 1 point 2 point 3 point 4 point 5 point 1 point 2 point 3 point 4 point 5 point 1 point 2 point 3 point 4 point 5 point.

2 point 3 point 1 point 2 point 4 point 1 point 2 point 3 point 4 point 1 point 2 point 3 point 4 point 1 point We can’t live without it! Earth Matters.

2 point 3 point 4 point 5 point 1 point 2 point 3 point 4 point 5 point 1 point 2 point 3 point 4 point 5 point 1 point 2 point 3 point 4 point 5 point.

 Began Operations in  One of the first transit systems in California to apply for TDA (Transit development act) funding.  5 Fixed transit routes.

75% of Hudson Valley residents drive alone to work

Delivering A Sustainable NHS Sustainable Development NHS England 2012

In it for good The Bristol Method Peter Mann Transport Director Bristol City Council, UK

Smog/Ground level ozone

Community Events Go Green!

The right to live in a healthy environment

Air North Texas: A Clean Air Campaign for North Central Texas

You’re in the walk zone! You’re in the walk zone!

Sustainability Inform kids, “More than 600 “new urbanist” communities are planned or in construction across North America.”

You’re in the walk zone! You’re in the walk zone!

June is Walk and Roll Month En juin, on roule…ça marche!

You’re in the walk & bike zone! You’re in the walk & bike zone!

Transportation Research Institute (IMOB)-Universtiet Hasselt

Who Wants to Clean a Million Air !

Cannock Library Ambassador Program

Triad Commute Challenge Overview

Non-Single Occupancy Vehicle (Non-SOV) Travel Performance Measure and Regional Targets Daniel Snyder - NCTCOG.

Central Oregon Area Commission on Transportation

Presentation transcript:

From , Stats Canada reported a 12 % increase in ground level smog... CanWest News, October 15, 2007

Before... After...

“Edmonton leads major Canadian cities in its residents' reliance on cars...” Edmonton Journal, January 23, 2008

make a difference? How can you

Think BIG... Start small...

2009

The Commuter Challenge is a national program... encouraging Canadians to take action by using sustainable transportation.

Edmonton needs your support for 2009

When... Clean Air Day June 3, 2009

Where... Edmonton, AB

What... A One Day Challenge

Walk... Bike... Take Transit...

Family & friends of local elementary school children. The Target Market

Why... One of the worst triggers of asthma is air pollution.

15.2% of children between 4 and 11 have been diagnosed with asthma The Lung Association Website, Apr. 30, 2007

In Toronto alone... A 30% reduction in vehicle emissions could save us from 68,000 asthma attacks a year in children... Green Party of Canada Website, Nov. 3, 2007

And... 1 Billion $ a year in health care costs Green Party of Canada Website, Nov. 3, 2007

Our Value Proposition...

Economic Savings On average it costs $0.51 / km to drive your vehicle

Health Benefits Participants promote a healthier future for their children.

Teaching Family Values Participants take a proactive role in being an example to children.

The Goal: Attain the participation of 60% of local elementary schools.

Help us to... Increase Awareness & Change Behaviour

Proposed Marketing Tactics

Partnerships with Elementary Schools Presentations at PTA and School Council Meetings Teachers discuss event at Parent- Teacher Interviews “Do the Ask”

Local Radio and News DJs are potential participants As public leaders they have the ability to influence our target market “In Touch” Segment Special event promotion by trusted news personalities

How it works… Step 1: Participants register at a local elementary school Step 2: Participants encourage their friends and other family members to get involved Step 3: On June 3… Walk, Bike, Take Transit, Carpool… Anything but drive! Step 4: Submit their actions and receive statistics on the impact they made Rewards given to all participants, especially those with the largest contributions!

Why Should YOU Get Involved?

“83% of consumers say they have a more positive image of a company that supports a cause they care about” so… American Demographics, Jan. 2001

 Build your Goodwill  Enhance your Reputation  Let the City of Edmonton know what you stand for!

Help Edmontonians Breathe Easier on Clean-Air Day

Help us make Commuter Challenge 2009 a success!

It’s our city. Take control!

To Get Involved: Visit the Commuter Challenge website at: Or Contact Jill MacPherson at the national office: (605)