Ten Things I’d Wished I Known When I Started This Job Presented by: Br. Hugh P. Turley, FMS, CFRE Paulette M. Karas, CFRE
Br. Hugh BEFORE beginning Development work
About… MISSION 1.Know your Mission 2.Know your Organization – strengths and peculiarities 3.You need passion for you Ministry 4.Listen to your gut
About… THE ROLE OF 1.Leadership 2.Boards 3.Volunteers 4.Staff
About… ADVICE 1.How to use Advice from Your Development Board Your Donors 2.There is never a foolish question—avoids making costly mistakes 3.NCDC family is here to help
About… Donors 1.Know your audience 2.Donor criticism 3.Low response rates; lack of enthusiasm over your mission 1.“Your Donors are Our Donors” 2.You can never say “Thank You” enough
About… PLANNING 1.How to Plan and What to Plan 2.What I need to do first… and second 3.Baby steps
About… GROWING THE PROGRAM 1.Program does not grow as quickly as you hoped 2.Jumping onto a moving train (inherited programs) 3.Capturing potential donors
About… CONSULTANTS 1.How to use them 2.When to use them 3.Dependency 4.Listen to you gut. You know your people best.
About… VENDORS 1.Types of Vendors Print shops Mail houses Product providers 2.Where to find them Right here at the Conference NCDC Membership Directory Local community Colleagues’ recommendations
About… OUTSOURCING 1.Why outsource? 2.When to outsource? 3.What should you outsource? 4.Who do you partner with? 5.Costs involved – it’s less than you think!
About… THE WORK 1.The amount of physical work involved 2.Saying “no” is okay 3.Following your Development Plan 4.Love what you do
About… SOCIAL MEDIA 1.The role social media has in fundraising 2.Multi-channel approach to fundraising 3.Your website and online donations 4.Direct mail vs. online fundraising
About… Acquisition 1.What is it 2.How does it work 3.How to grow 4.Resources needed
Sent Cold pieceR-rate Avg Gift Active pieceR-rate Avg Gift 100,000 $ % $ 12 $ % $ 15 Cold MailingsActive Mailings
Contact Information Br. Hugh P. Turley, FMS, CFRE Paulette M. Karas, CFRE The Marist Brothers 4200 West 115 th Street Chicago, Illinois (773) Br. Hugh (773) Paulette