Suggested measures for a mobility plan The next steps for sustainable mobility of the Czech Technology Park Markéta Fuchsová August the 22nd, 2013

Key problems identification Accessibility vs. sustainable transport Accessibility Sustainable transport Insufficient facility for pedestrians Insufficient infrastructure for cycling Insufficient capacity of bus No. 53 in rush hours Shortage of parking spaces Low support for sustainable mobility Low awareness of impact of transport on environment

Suggested measures for a mobility plan– short-term Carpooling & reserved places for carpoolers Establishment of a Mobility Coordinator position Establishment of mobility working group & setting of a common vision and action plan Communication campaign Financial incentives Mobility club formation Purchase/lease of electric bikes to company´s fleet

Suggested measures for a mobility plan– long-term Discussion on increase of bus No. 53 frequency of (tram No.12) and long-term negotiations considering the CTP development Shuttle bus transport provided by the employer Discussion on pedestrian and cycling accessibility of CTP Bikesharing (local/city bike rental)

Carpooling 600 of respondents expressed their interest in carpooling, among them 424 drivers Online tool for carpooling available for employees, more firms involved, more savings of parking spots Licence 150 ths CZK/year = annual expenses for 13 parking spaces Almost zero operational costs

Reserved parking spaces for carpoolers Reserved parking spaces was the most mentioned motivation for participation in carpooling (1/5 answers) Average time of finding parking space is 4 minutes Currently 0,18 of parking space per employee in CTP ( =1 space per 2 drivers) Specific number of parking spaces reserved for cars with more than 2 people in a car = benefit for employee 2-5 minutes time savings daily

Estabilishment of a Mobility Coordinator position Reasons: –need for systematic solving of parking problems –high potential of using bike and public transport on commute to work –missing complex problem solving Benefits for company: –systematical support –cooperation with partners –higher participation of employees in programs –current investments into Mobility Coordinator long-term savings in parking costs and higher employees satisfaction due to implementation of long-term measures Individual benefits: –Employer is concerned about employees commuting –One contact person for transport and mobility questions

Establishment of mobility working group All involved companies are interested in cooperation on CTP mobility plan and have similar problems with commuting of employees Working group consists of companies and BUT representatives; on invitation other representatives take part (such as CTP management, Municipality of Brno and Brno Public Transport company) Working group meeting once a month Setting of a vision and action plan taking into consideration the future CTP development Cooperation benefits: higher probability of successful negotiations with partners, sharing know-how of measures implementation

Communication campaign Objective: –presentation of results of questionnaire on mobility behaviour and presentation of next steps towards mobility plan –promotion of sustainable mobility, to raise awareness of carpooling, electric bikes and other measures Outcome: –1 month trial version of carpooling software + reserved parking spaces for carpoolers –electric bikes rental, competition Benefits: Finding out actual use of carpooling and interest in electric bikes Employees participation Financial support from European commission programme

Financial incentives Financial motivation is the 2nd most important argument for drivers for switching to public transport (26%) Travel expense amount is the 2nd most important argument for cyclists and public transport users to choose this means of transport Public transport travel card discount (by Cafeteria system or redistribution saved parking spaces cost) Discounts at electric bikes/bikes/scooters sellers 10% discount on one-year public transport travel card 475 CZK/person = CZK for 1000 persons = saved cost on 43 parking spaces yearly Increase in commuting by public transport -> higher requirements on public transport quality Sustainable mobility support, better company´s image

Mobility club Principle: drivers´commitment of not commuting to work by car e.g. more than 100 x per year (= commute by car 8 x per month maximum) Above that every club member can pay annual contribution of e.g CZK. The fee will be used for electric bikes purchase, additional facilitities, participation in carpooling, purchase of one-year public transport travel card, etc. Can be combined with motivational competition for the lowest number of arrivals by car Savings example: Number of cars/dayNumber of cars/year Total In a club Out of a club Savings

Purchase/lease of company electric bikes Hilly terrain is an obstacle for using bikes Possibility to use bikes for business/private trips Benefits: emission savings, avoiding traffic jams, company´s logo presentation on bikes, alternative to company car during the season Expenses: CZK electric bike purchase renting according to terms of a contract (ca. 200 CZK/day) „We have already 3 company electric bikes. They are very busy during spring and summer months. The bikes are used by about hundred employees, mainly for city meetings and business lunches" Social responsibility manager in Vodafone Premysl Filip.

Discussion on increase of bus No. 53 frequency Crowded means of transport is the most mentioned problem of public transport users Significant increase in commuters at the beggining of BUT academic year 751 respondents mentioned that they arrive at work between 7:30 and 8:30 AM Expected significant increase in commuters using bus No. 53 and tram No. 12 due to completion of the 2nd phase of CTP and CEITEC Outcome : a letter with specific requests for extra lines Possible financial participation of companies „The bus at this stop gets completely full very quickly. Getting in is usually fast and mass action, bus 53 is absolutelly crowded in a few seconds. Sometimes I can´t get on the bus..“ comment from the survey

Shuttle bus transport-Technobus Alternative to public transport increase in frequency Renting a bus/microbus/electric bus E.g. 4 rides daily on the route Záhřebská-Technická-Hradecká- Záhřebská (in morning and afternoon peaks) Operational cost: CZK/daily = CZK/year + cost on checking passengers and production of identification bus card Benefits: –transport separation of some employees from students –better accessibility –less late arrivals –higher productivity of employees

Discussion on pedestrian and cycling accessibility of CTP 4% of commuters cycle to work Present cyclists find the traffic safety the biggest problem of commuting The most common motivation for drivers to cycle to work is higher traffic safety and better cycling lanes connection Outcome: measures for pedestrians and cyclists higher safety in CTP (e.g. emphasis on speed limit 30 km/h, negotiations on faster implementation of CTP bike connection to existing cycle routes projected in Generel)

Bikesharing Bikesharing trial run Involvement in feasibility study as a group representing companies in business park Bike connection between key spots in CTP and Brno campuses Possible cooperation between university and CTP

Action plan ObjectiveIndicatorActivity Imple- mentation period BudgetFundingSubjectResposibility Parking lots optimization 100% of drivers are able to park in company´s parking lot Carpooling licence + reserved spaces October - November CZK Own resources IBM Y Soft JIC Mobility Coordinator Parking lots optimization, systematic support of sustainable mobility Min 2 meetings Common vision Priority list and action plan Mobility coordinator September - October CZK/ 6 months Own resources IBM Y Soft JIC VUT Current company representative Estabilish- ment of mobility work group August CZK Own resources IBM Y Soft JIC VUT (TP) (MMB) (DPMB) Selected chairman of the working group 500 employers involved in carpooling 700 competition participants 200 people will test an electric bike Communi- cation campaign September - October Eur Czech Environmenta l Partnership IBM Y Soft JIC VUT (MMB) Czech Environmental Partnership Coordinators in companies

Other cooperation possibilities Facilitation of further meeting of mobility working group Campaign organization Study and project documentation of local cycle routes network with regard to Brno city Generel for cycling transport Study and project documentation of improving pedestrian accessibility with regard to Brno city Generel for pedestrian transport We prepare.. Mobility Coordinators training Mobility plan measures certification

Thank you for attention Czech Environmental Partnership Ing. Markéta Fuchsová Project manager Tel./fax: