RecruitMe Photography Recruit Me Photography Alyssa Carlson & Hannah McKee Sport and Medical Sciences Academy Hartford, CT

Problem Colleges require recruitment videos/stills to be considered Most athletes use home videos of poor quality Most athletes don’t know the basic requirements of a recruitment video

Solution We have high quality cameras designed for shooting videos We know what colleges look for in these videos We know the timing of specific sports

Description of Service Film and edit college recruitment videos Provide content that satisfies college coaches Provide 3 CD copies for easy distribution Able to re-film by request Photograph stills and senior portraits Convenient

MissionSocial Impact Mission Social Impact To provide an athlete with the proper material to stand out to coaches To increase the odds of an athlete being accepted onto a college sports team Help athletes receive scholarships

Business Model Description of Expenses Variable Material Expenses Total: $.93 3 CD-Rs$.51 3 CD-R Cases$.42 Fixed ExpensesTotal: $4, Depreciation$44.00 Advertising$11.00 Rent$ Learning Internship $0.00 Salary$4, Insurance$50.00 Economics of One Unit Selling Price$ Cost of var. materials exp..93 Cost of labor54.90 Other variable costs2.54 Total COGS/ COSS$58.37 Contribution Margin$ Definition of One Unit One 3 minute recruitment video (3 copies) Monthly Break Even Units $4, =9.97= ~10 3 min videos $441.62

Market Analysis Description of Target Consumer DemographicsGeographics Junior and Senior Varsity Athletes Hartford County, Connecticut PsychographicsBuying Patterns Want to play their sport in college Want to impress college Varsity Athletes who are willing to pay for a high quality recruitment video Total Population Target Market Population 898,300 Market Size Target Market Size Market Statistics Industry Name: Photography Annual Industry Sales: $10 Billion 48, coaches

Marketing and Sales Social Media Instagram Twitter Website/ /Phone Maxpreps.com Word of Mouth Business Cards SMSA discount 48% of Varsity Athletes are willing to pay for a professionally filmed recruitment video

Competition Recruit Me Photography Art Rich Photography Game On! Experience Sports: 16 years Photography: 5 years Photography: 43 years Photography: 25 years ProductsRecruitment Videos Stills Recruitment and Highlight videos Price$499.99$15.00 per photo$150 per hour ($900 for 6 hours) Your Competitive Advantages 1. We offer both Stills and Recruitment Videos 2. Affordable 3. Many years of sports and photography experience

Qualifications Together we have 16 years of athletic experience Taken photography classes at University of Hartford, Fletcher Farm School for the Arts and CCSU Personally know college coaches Both have exceptional math skills Members of our own target market Have taken a NFTE Entrepreneurship and Marketing class

Sales Projections Total Units 134 Gross Revenue $66,998 Net Profit $5,370

Start-up Funds ItemWhy NeededCost Cell phone/ComputerAdvertising/Business Records$1, DBATo Do Business$5.00 Video EquipmentTo Do business$2, Business CardsAdvertising$10.00 Car WrapAdvertising$ CarTravelingOwned Total Startup Expenditures$4, Emergency Fund$2, Reserve for Fixed Expenses$13, Total Startup Investment$19, ROI: Return on Investment $5, =28%≈$0.28 $19, ROS: Return on Sales $5, =8%≈$.08 $66,998.00

Future PlansPhilanthropy Future Plans Philanthropy We will improve our photography equipment We will hire 5 additional employees with different sports backgrounds by year 2 5% of our net profits will be used as a scholarship eligible to athletes in CT The recipient will also receive a free recruitment video

“ What you need, what colleges want” Thank you for your consideration of Recruit Me Photography Thank you for your consideration of Recruit Me Photography Website: recruitmephotography.wix.com/recruitmephotography