Operations 102 Comunications

Level 1: Certificate in Operations  Operations 101—Staffing  Operations 102—Communications  Operations 103—Finances  Operations 104—Finances  Operations 105—Facilities

Operations 102—Communications

1.Strategy: The Culture of Your Church. July 1 2.Strategy: Parsing the Preaching Pastor, July 9 3.Web, July 15 4.Hardware & IT, July 22 5.Productivity Tools, July 29 6.Multisite & Cutting Edge Issues, August 5 7.Advertising, August 12 8.Policy & Practice, August 19 9.Policy & Practice, August Communications Team, August 26

Paul Utnage Assistant Professor Paul is the XP of Springhill Presbyterian Church in Bozeman, Montana. He has served as Youth Pastor, Senior Pastor, and Executive Pastor in churches of all sizes—small to megachurch. Paul’s expertise is in organizational change and healthy leadership cultures. His current ministry focuses on leading his multisite staff and leaders to be a transforming church that sends thousands of missional servants into their valley. He also is a leadership consultant with Transformational Leadership, as well as mentoring others with the ProScan PDPWorks evaluative tool. Paul and his wife, Brenda, share a passion for outdoor activities like skiing, snow shoeing, camping, biking and reading.

Class 1—Strategy: Understanding the Culture of Your Church Before we get to the “hows” of church communication, we need to consider the “whys.” What is the strategy of communications? What is the underlying culture of your church that requires a unique communication style? Communication skills must always be evolving. Author Sam Chand says, “Anytime communication is not working the communicator has to take ownership of the mis/non communication. Leaders have to understand the language of the leader (abstract) vs. language of the follower (concrete).” Each church must consider its branding—this is the process of defining who you are in the setting of your community. To set your strategy, you much begin by understanding the culture of church and communications.

Sam Chand Dr. Samuel R. Chand is an author, speaker and mentor- coach to some of the country’s largest church pastors. He regularly speaks at leadership conferences, churches and corporations. Sam has served as a Senior Pastor, college President, Chancellor and President Emeritus. His singular vision for his life is to help others succeed. Of his many books, one of his most popular is Cracking Your Church’s Culture Code. Being raised in a pastor’s home in India has uniquely equipped Sam to share his passion—that of mentoring, developing and inspiring leaders to break all limits—in ministry and the marketplace.

Discussion with Sam

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