Flo Frank Common Ground Resource Group phone: cell: or

 Economic options that build on or use natural surroundings or “place-based” ventures  The land – resources on – from - about the land (not industry extraction )  Based on community relationships (to the land, each other, to ourselves as well as to jobs and economies)  Linked to culture, heritage and tradition – focused on relevance, authenticity and sustainability  Builds on the familiar – balances benefits – linked to community (identity, pride, skills and money)

 Nature and heritage are important/connected  Resilience of values and culture  Public interest in learning and experiences  Different approaches to jobs and business  Can start small and have spin-off ventures  Lends itself to a range of legal structures  Gets beyond outdated economic models  Integrated/holistic and relationship based

 Changing demographics  Start up costs and capacity  Pace of progress and buy-in  Protecting that which is cherished/sacred  Business capital vs. social/community capital  Options for structures (Private – CBED – Coops - NGO)  Values based with creative collaborations  Quality – relevance – commitment - control

 Nunavut and northern Canada: outdoor adventures (for newcomers) – language/history exchanges - tourism and travel brokers – immigration – families not just singles  Tribal Journeys: restoring cultural practice, skill transfer, economic engine, spin-off economic benefits, intercultural and inter-community connections – reciprocity of cultures, ages, ethnicities and dreams – linked to traditional food security

 Rural/Urban -- place-based events: music, art, culture, history, festivals, sports, recreation - fun for families – the changing face of Canada (Meacham Tractor Pull)  Coombs BC - Specific geographic places of interest – natural (waterfalls, forest, caves) and human made (market, antiques, petting zoo, wildlife sanctuary)

 Eco/Ethno/ tourism: based on authentic cultural history – experiential “hands on” – high quality place-based learning (Ukrainian Village - enactments of history – northern light tours – bears/whales)  Arts/Human Sector: film/media industry – cultural orientation training – performing arts – connected to youth – elders - health – wellness - language retention – education - poverty reduction – reduction of self-harm – nature and cultural stewardship

 The trail (Ala Kahakai): historic and cultural – education at all levels – youth trail building - social enterprises – living classroom/library for research and advocacy – tool for spiritual, language and family connections  Ancient Fish Ponds: re-learning, production/sales – community gatherings - remembering–culture camps – orientation and ethno-eco visitors (not typical tourist luaus/cruises)

 Australian art in place: visitors experience culture, creating, stories and living in place  Use of natural plants and wildlife: to make products – goods for sale – come to community with marketing outside “country”  Not using a typical economic development model – hoping for reduction in “sorry business” – and finding a role for men

 Common space for producing goods: job sharing – meals together – family present – shorter hours – fun and music while working  Markets around the world: global awareness – Ecuadorian deal to keep the rainforest – support for local business development  Right sized – right pace – balance in family, individual, community and business dev.

 Enoughness – balancing financial investment/ gain with community assets, strengths and pride  Place-based focused on inside-out development – that which is cherished vs. problems to solve  Allows time for cultural transition and maintains strong community, social and cultural fabric  EDOs/Others can work on many levels with communities, investors and partners

Return on Investment indicators in:  Social  Economic  Environmental  Cultural Proven to build community, maintain cultural connections and help families get involved

 Setting the record straight  Changing the mindset  Telling and showing the story  Post Industrial but not technology based  Our terms - our hours – our people - our values  Inclusive of all abilities and many interests

 Assess possibilities – select one/two options  Use existing local strengths and interests  Start where people are at - build slowly  Realistic business planning and training  Leadership and ongoing “organic” buy-in  Logical and crazy connections/partnerships  Communication and marketing  Creative resourcing – a continuum of options  Diversity and inclusion with a business mind-set  Evaluate – use data/analysis for advocacy

 Successful ventures often with low risk  Social and community cohesion  Integrated visions /goals (pulling together)  Logical and creative relationships  Well-paced capacity building  Youth and Elder involvement  Enhanced sense of pride and purpose  Skills/knowledge development and transfer  Revenue – Jobs – Training - Careers

 Local support is key (connecting community)  Must be authentic (fit with local values, way of being, culture, interests)  And... never under estimate what people will go to see or want to do...

Using Unique Features, Nature and Heritage builds communities and economies and are often a very good fit.... Not only for direct economic benefits but also the intended byproduct of local ownership, stewardship, and social and cultural community benefits.

 No idea is too big or too small or even too “crazy” when there is a catalyst and a dedicated group of people ready, willing and able to move it forward....  Amazing things happen when you give ideas and people the time and space to grow Thank You!