BUSINESS ENVIRONMENT. Environment is our surrounding. The surroundings or conditions in which a person, animal, or plant lives or operates. Shumeet Grewal.

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Presentation transcript:

BUSINESS ENVIRONMENT

Environment is our surrounding. The surroundings or conditions in which a person, animal, or plant lives or operates. Shumeet Grewal

Business mean those human activities which involve production or purchase of goods with the object of selling them at a profit. Conditions: Regular dealing, Sale/Transfer, Profit, Risk. Shumeet Grewal

Objectives of Business Profit Growth Innovation Social –service to society Employee satisfaction & development Quality product & services Fair return to investors Good corporate citizenship Shumeet Grewal

Business Environment consists of all those factors which have a bearing on business. Business environment provides information about internal and external factors that are responsible for or considered when making decisions by Managers. Shumeet Grewal

Types Of Environment Environment InternalExternal Micro Macro Shumeet Grewal