Recommendations & Action Points arising from the Report on the National Summit on Content and Language
Introduction The White Paper on Broadcasting policy Broadcasting plays pivotal role Protecting national culture and identity Shaping nation building In multi-media digital environment protection of culture and national identity face even greater challenges Our broadcasting system needs to be organised to reflect SA reality, culture & identity and produce high quality & innovative content for global markets.
Provincial & National Summits addressed:
Background Mini summits were convened as a prelude to the National Summit held in November 2003 as follows: Free State Province11 July 2003 Limpopo Province25 July 2003 Eastern Cape Province1 August 2003 North West Province15 August 2003 KwaZulu Natal Province22 August 2003 Mpumalanga Province5 September 2003 Western Cape Province11 September 2003 Northern Cape Province18 September 2003 Gauteng Province8 October 2003
Background
National Summit on Broadcast Content and Languages
Broad Resolutions of the Summit
South African Broadcast Content and Languages Summit National Task Team Members
Recommendations and Action Points Arising from the Report on the National Summit
Regional Broadcasting Full Coverage by transmitter network High level of local content – regulated Regional Programming Reflect diversity of regions Regional issues covered through variety of programming Participation of local communities
Regional Broadcasting Full coverage by transmitter network
Regional programming & production
Regional Broadcasting Training and skills development Via business / stakeholder partnerships Participation of MAPPP SETA Inclusion of black women/targeted groups Specific emphasis on target groups Funding initiatives
Training and skills development
Role Players Department of Communications Department of Arts and Culture Independent Communications Authority of South Africa South African Broadcasting Corporation National Film and Video Foundation Media Development and Diversity Agency Other Broadcasters Provincial & Local Governments
Financial Implications Government, SABC should plan for these recommendations and action points within their MTEF
Public Broadcasting Role of Public Broadcaster Diversity of content & language Particularly during prime time New funding model to be instituted for the public broadcaster Commit to measurable benchmarks
Role of the Public Broadcaster
Diversity of content & language
Funding Initiatives
New Funding Model
Broadcast License
Role Players Department of Communications South African Broadcasting Corporation National Treasury Receiver of Revenue Financial Implications Government, SABC should plan for this within their MTEF
Local Content & Production Increase production of popular local dramas Support for production, marketing & distribution of local programming Establish economic growth strategy for industry
High level of local content
Increased production of popular local programmes
Support for production, marketing and distribution of local programming
Establish economic growth strategy for industry
Role Players Department of Communication Department of Arts and Culture Department of Trade and Industry National Treasury Independent Communications Authority of South Africa South African Broadcasting Corporation National Film and Video Foundation Media Development and Diversity Agency Broadcasters
Financial Implications The Departments of Communications, Arts and Culture and Trade and Industry; plus National Film and Video Foundation and MAPPP SETA should co-ordinate their budgets to address the Content matters and spirit of the recommendations, working closely with programme makers, training institutions and broadcasters.
Language & Broadcasting Diversity of language broadcasts Extend the broadcast terrain Management, staff and language Language units through partnerships Structures for direct public influence/access Funding implications Universal access to unite
Diversity of Language Broadcasts
Attitude of management & staff towards language
Establish language units & development through partnerships
Develop structures for direct public influence / access
Funding Implications
Universal access to unite
Role Players Department of Communications Department of Arts and Culture Department of Trade and Industry Department of Provincial and Local Government National Treasury Independent Communications Authority of South Africa South African Broadcasting Corporation National Film and Video Foundation Media Development and Diversity Agency Broadcasters PANSLAB Commission for Language, Religion and Culture The National Language Service
Financial Implications The Departments of Communications, Provincial and Local Government, Arts and Culture and Trade and Industry; plus Broadcasters, PANSALB, Commission for Languages, Religion and Culture and the National Language Service should co-ordinate their budgets to address the language and broadcasting matters and spirit of the recommendations, working closely with ICASA.