MSc Workshop

Introduction Evidencing Content – Advantages – Disadvantages – Figures and Tables – Genuine Authority – Case Study

Advantages of E-Commerce

You can promote your product globally Removes location and availability restrictions Reduces time and effort on the user Reduces time and effort on the provider Financially rewarding Gives a competitive advantages Improvement in customer service

Disadvantages of E-Commerce

Concerns over security High-street shops will lose custom You may not receive what you believe you have purchased Purchases may be lost in transit Problems with the technology Un-ethical traders Disruptive users (Hacking, DoS)

On Whose Authority &volume=38&issue=7&articleid=865161&show=html&PHPSESSID=cld1ger33eek7uca21ohm smk46

Figures and Tables Inconsistencies – Mixture of Figure and Diagram Missing Figure numbers Incorrect Numbering Figure details on another page No discussion of some Figures Move new heading to a new page Unnecessary section break

5.4.1 Main Recommendations: Current study recommends that companies which sell their services and products on the Internet particularly on the Saudi level should encourage customers through advertising not only online but using others means such as newspapers, magazines and market place. Current study recommends that companies at least on the Saudi level should develop secured system for payment that encourages customers to shop online. Current study recommends companies to present their products on the Internet in a proper and professional way that attract customers to their websites. Companies are required to improve the registration system that makes it easy for customers.

5.3 Key Findings of the Study This study aimed to investigate the main problems and obstacles to Saudi customers’ engagement in e-commerce and purchasing on the Internet. On the basis of this research objective, the following conclusions are summarised: The study concluded that the main barrier to engagement in e-commerce is the protection system of payment within companies followed by privacy of personal information (see section and 4.8.2). The study concluded that educated respondents to BA level and above are respondents educated to below BA (see section 4.9). The study concluded that the major problem face customers on the Internet are registration on the target website for purchase followed by viewing products online (see section 4.7). The study found open their s and about half of them (57.04 percent) does shopping on the Internet (see section 4.4). The study found that lifestyles and fashions were the main factors encourage customers to purchase on the Internet followed by price (see section 4.4). (60 percent) use their master cards to pay for the purchased items on the Internet (see section 4.6). The study found that respondents with young ages older ages (see section 4.9). The study found that respondents educated to BA and above purchase on the Internet more than respondents educated to below BA (see section 4.9).