JAA CONFERENCE Tuesday, June 12, 2007
Charles Ries – History Gwendolyn Perry Davis – Process Stacy Mitz – Marketing & Events Overview
The one thing we all share in common is our work… History
CIRCLES: –Real Estate & Construction –Financial Services –Manufacturing & Distribution Process
Rationale: –Power of Affinity Groups –Goodwill towards Marquette –Maximize business opportunities
Process Question: As a fundraiser, how do you qualify and engage high-potential, high- impact prospects?
CIRCLES is an engagement tool for fundraising: –Meeting Needs –Facilitate Strategic Networking –Facilitate Connections Process
Marquette alumni, parents and friends Chairman, President, Chief Financial Officer, Senior Vice President Host Committee
Buy-in Share names, companies and titles Serve as sponsors Recruit others Programmatic insight Host Committee
By design, if only the host committee members attend the event, it would be a success Host Committee
Some of our Host Committee Members…. NameTitleBusinessRelationship Bruce AdreaniPresidentNorwood BuildersParent Peter Paul BellPresidentFirst Realty CompanyAlumnus Donald M. BiernackiSenior Vice PresidentRelated MidwestParent Anthony ChirchirilloChief Executive OfficerChirch Global LLCParent Mary Fran ClearyVice PresidentGoldman SachsAlumna Paul DarleyChief Executive OfficerW. S. Darley & CompanyAlumnus Leonard S. DeFrancoPresidentDeFranco's Espresso SecretsAlumnus James D. DevinePrincipal/Attorney-Real EstateNewcastle Properties LLCAlumnus Norris R. EberExecutive Vice PresidentJoseph Freed and Associates LLCParent Thomas D. FlanaganAttorneyFlanagan Bilton, Attorneys At LawParent John FlavinPresidentAdvanced Life SciencesAlumnus H. Rick FumoChief Executive OfficerParson ConsultingAlumnus Tao HuangChief Operating OfficerMorningstar, Inc.Alumnus Lisa A. KonieczkaExecutive Vice PresidentCB Richard EllisAlumna Susan MarksChief Executive OfficerPinstripe, Inc.Alumna William ShielSenior Vice PresidentWalgreen CompanyAlumnus
What Does A CIRCLES Member Look Like?
Wealth Discovery Assigned vs. Unassigned Prospects
Through CIRCLES I have made some very productive connections with some wonderful people. It’s been a great investment of my time and energies. –Joseph Wiesemann, Arts ’82 President, US Gas CIRCLES has been an exceptional networking opportunity for me. If you are doing business in Chicago, you have to join CIRCLES. –Matthew Maddock, Eng ’84 President, Maddock Industries Success
Ubiquitous CIRCLES design = Consistency and Recognition CIRCLES Directory Branding and Marketing
Covering the cost Promotion Finding and Managing Speakers “Give-Aways” CIRCLES Events
Networking Breakout Sessions –Purpose and benefit of event –Structured vs. unstructured Managing CIRCLES Events
Collaboration between Alumni Relations and Development staffs: –Constant dialogue –Alumni Relations = Donor-centric Bridging the Gap
Proven powerful lifetime engagement tool Effective qualifying tool Give alumni/prospects value Why CIRCLES?
Hypothetical Future
Questions?