© 2012 GivenGain Foundation. Private and Confidential Fundraising in the Digital Age The Hope, the Hype & the Highlights Community of Learning Principals Workshop UWC, Cape Town 7 th March 2012
© 2012 GivenGain Foundation. Private and Confidential Overview 1.The Hope 2.The Hype 3.The Highlights
© GivenGain Foundation. Private and Confidential 3 The Hope R £ $ €
© GivenGain Foundation. Private and Confidential 4 The Hope Estimates in: 2001 = $550 Million 2002 = $1.1 Billion 2003 = $1.9 Billion 2004 = $2.62 Billion 2005= $4.53 Billion 2006= $6.87 Billion 2007 = $10.44 Billion 2008 = $14.64 Billion 2009 = $15.48 Billion 2010 = $17.65 Billion Source: tedhart.com and Harvard University Initiative on Social Enterprise US represents more than ½ the Global Online Philanthropic Market Globally translates to more than $34 billion in Online Donations and growing The Internet provides solutions for this New World No Boundaries to possible Donors No Limits to the Potential
© GivenGain Foundation. Private and Confidential 5 The Hope 3 million donors made a total of 6.5 million donations online. Donations for the campaign totaled more than $770 million. Of those 6.5 million donations, 6 million were $100 or less. The average online donation was $80. The average donor gave more than once.
© GivenGain Foundation. Private and Confidential 6 The Hype
© GivenGain Foundation. Private and Confidential 7 The Hype Social Networks The ‘Learning Age’ 750 million users 700 billion minutes 300,000 Volunteers 70 Languages 1 Functional Language Sharing x 130+ ‘Followers’ ‘Friends’
© GivenGain Foundation. Private and Confidential 8 The Hype
© GivenGain Foundation. Private and Confidential 9 The Highlights
© GivenGain Foundation. Private and Confidential 10 GivenGain: The Real United Kingdom Platform – Clients –490+ Causes –1200+ Activists Sevenoaks, Kent Switzerland Foundation –Global Credibility Processing –$49 million – Donors Villars, Vaud South Africa Support & Training –Causes & Donors Advisory Services –Strategy –Campaigns Stellenbosch, WC
© GivenGain Foundation. Private and Confidential 11 GivenGain: The Virtual
© GivenGain Foundation. Private and Confidential 12 GivenGain: Causes
© GivenGain Foundation. Private and Confidential 13 GivenGain: The Process
© GivenGain Foundation. Private and Confidential 14 Case Study #1: The Cause
© GivenGain Foundation. Private and Confidential 15 Case Study #2: The Activist
© GivenGain Foundation. Private and Confidential 16 Case Study #3: The Corporate
© GivenGain Foundation. Private and Confidential 17 Case Study #4: The Institution
© GivenGain Foundation. Private and Confidential 18 Case Study #5: The Community
© GivenGain Foundation. Private and Confidential 19 Key to Success & Benefits Executive Buy-In Process Integration Social Media Skills Planning & Promotion Creativity & Purpose Stakeholder Engagement Transparency of Purpose Dynamic Communication Real-time Commenting ‘Crowdraising’
© GivenGain Foundation. Private and Confidential 20 One World. Zero Barriers.
© 2012 GivenGain Foundation. Private and Confidential Fundraising in the Digital Age The Hope, the Hype & the Highlights Colin Habberton CEO, GivenGain Foundation South Africa c: e: or find me on LinkedIn