Customer Testimonials Telenor Office 365 Project

Lars Thomsen, Chief Marketing Officer, Telenor Denmark Statements regarding the Telenor O365 project: “Almost half of our customers are using the new solution” “We used Service Design. This means the customer can setup O365 on all platforms in minutes” “Clear benefit: No outdated software – always the latest version + 1 TB for each family member” “All telcos compete on awareness. Telenor wants to compete on relevance. O365 to Danish families is highly relevant – we solve a lot of real customer pain-points” “There is really no competition – there is only Office 365” “Microsoft and Telenor were quite flexible” “Most important – we found a solution that was simple and easy to understand for our customers and thereby created the best possible customer experience” “Our sales reps can now offer something to the customers our competitors cannot offer. This is a unique selling point for Telenor – it’s easy to talk to and it solves real customer problems” “Results: We gained tremendous traction in the market – 125.000 new customers last year, we moved our brand upwards and we reduced our churn numbers significantly. O365 was a significant contributor to those impressive numbers for Telenor in 2014” Lars Thomsen Chief Marketing Officer, Telenor lrst@telenor.dk Source: Scripted from video recording

Alexander Nordqvist, PCCM Lead, Microsoft Denmark Statements regarding the Telenor O365 project: “An ESD solution was perfect for adding Office 365 to mobile subscriptions” “Tech Data has been very eager to drive ESD and new solutions” “Tech Data was an obvious choice” “Tech Data can replicate the solution with Microsoft to other customers” “Most positive: I have never heard a no from any partner in this project. Especially Tech Data. We really challenged them with this ESD solution and the customer journey. Tech Data never said no. They said, we never tried it before, but we’ll find out - but never a no in the journey” Alexander Nordqvist PCCM Lead, Microsoft Denmark alaskbon@techdata.dk Source: Scripted from video recording

Hanne Sjøberg, Country Manager, Tech Data Denmark Statements regarding the Telenor O365 project: “It’s actually very easy for customers to build ESD Solutions with Tech Data’s technology” “Tech Data provide solutions from very easy, plug-and-play solutions to more advanced, fully integrated solutions based on an API” “Cloud-based software solutions are a very important part of the broadline distribution focus area in Tech Data” “Tech Data’s ESD solution is very well suited to help both Retailers and E-tailers to enter the digital sales channels” “It kind of unique: A very broad range of customers, can be reached in a very personal way and Office 365 and be downloaded, activated and consumed in a matter of minutes” Hanne Sjøberg Country Manager, Tech Data Denmark hanne.sjoberg@techdata.dk Source: Scripted from video recording

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