OASIS CIQ TC ServiceStream CIQ Product Briefing

Journée Software Journée recognized as an “early mover” in the customer data management market Journée recognized as a pioneer in customer data integration Journée selected as one of Top 10 Emerging Technologies at Gartner ITxpo Journée – “A day’s work” (French) Headquarters – Austin, TX Financing – Privately-held, venture-backed Largest Customer – AT&T Business Services Product – ServiceStream ® Market – Customer Data Integration (CDI) Infrastructure software that logically aggregates relevant customer data from disparate operational systems to act as a single logical customer data source

Introducing ServiceStream ® Customer Interaction Channels Internal External Customer Data Sources Internal External Call Center Partners Retail Web/PortalAgent/BrokerWireless ManufacturingBillingOrder Management FinancialsCustomer Data Warehouse Supply Chain Partner3 rd Party Data Logical Data Model(s) Mapping / Cleansing Development/ Deployment Monitoring/ Management CIQ

Mapping Tool Building the CIQ Model DTD CIQ DTDs DTD to Java Utility Java CIQ-Compliant Java Classes Artifact Gen Utility Java XML ServiceStream Artifacts Test Object Modeling Tool XMI CIQ XMI Reverse Engineer Export *Added Unique Key

What We Have Learned Model is comprehensive and flexible No unique identifier(s) No functional interaction specifications –Inquiry –Insert –Update –Delete –Etc.

CIQ Components Delivered Complete CIQ model –xNAL (including xNL, xAL) –xCIL –xCRL ServiceStream artifacts –CIQ Java classes (logical data model) –Skeleton CIQ ServiceStream metadata CIQ XML servlet CIQ test client Supporting documentation

Demonstration xNAL Extensible Name and Address Language xNAL Extensible Name and Address Language xCIL Extensible Customer Information Language xCIL Extensible Customer Information Language xCRL Extensible Customer Relationship Language xCRL Extensible Customer Relationship Language xNL Extensible Name Language xNL Extensible Name Language xAL Extensible Address Language xAL Extensible Address Language

xNL Object Model

Windows 2000 Professional Demonstration Topology Tomcat Web Server SQLServer JSP Java Virtual Machine XML ServiceStream Artifacts Java

Windows 2000 Professional Demonstration Flow Tomcat Web Server SQLServer JSP Java Virtual Machine 1 1 Instantiate CIQ object model 2 2 Request data service from ServiceStream for model - Inquiry - Insert, Update, Delete 3 3 ServiceStream uses metadata to fulfill data service 4 4 Request satisfied by backend system(s) 5 5 CIQ object model populated with backend systems data (if applicable) xNL 6 6 CIQ object model formats xNL response 7 7 JSP displays xNL response

Demonstration