KC Beans&Greens Program Kansas Public Health Association Fall Conference October 2, 2012 Nourishing Neighborhoods with Local Produce Nourishing Neighborhoods with Local Produce 1
The Menorah Legacy Foundation Mission 2 Healthy for Life –– Seed funding for initiatives that proactively improve health and wellness by fostering transformational change in individual or community behaviors. Missouri: 13th highest adult obesity rate at 30% + 31% of adults in Jackson County are obese + 37,000 low-income persons living more than a mile from a grocery store^ 18% or 126,620 persons in Jackson County, Missouri are on food stamps.* Kansas: 18th highest adult obesity rate at 29.4% % of adults in Wyandotte County are obese + 13,000 low income persons living more than a mile from a grocery store^ 16% or 24,932 persons in Wyandotte County, Kansas are on food stamps.* + CDC Division of Nutrition, Physical Activity, and Obesity data ^USDA Food Environment Atlas *USDA, May, 2011
KC Beans&Greens Program Mission 3 Improves access to and affordability for local, healthy food in Kansas City Program helps: Lower Income Shoppers Local Farmers Local Economy Improved Public Health “Win – Win” for Everyone!
How Does Beans&Greens Increase Access and Affordability? 4 I. Provide Farmers Markets With EBT Machines and Tokens 2. Provide Matching Dollars When Food Assistance is Used
How Does Beans&Greens Increase Access and Affordability? 5 3. The Beans&Greens Mobile Market brings healthy food weekly to food desert neighborhoods and agencies where low-income residents live and congregate.
Beans&Greens Impact on Market Sales 6 $340,000 Projected for 2012 Total Food Assistance Dollars + Match Dollars
Mobile Market Comparison – 2011 & Stats2011 –Year I2012 to date Sites38 Gross Sales$16,432$15,699 % Food Assistance38%57% % Sales Cash, Debit, Check 62%47% YTD SNAP Trans96339 YTD SFMNP-Seniors27100
An Investment in the Future 8 Beans&Greens Supports the Community Access Affordability Cooking “Know How” Local Farmers Markets & Mobile Market Local Farmers Low Income Shoppers Local Neighborhoods & Communities Menorah Legacy Foundation and the KC Beans&Greens Program Low Income Shoppers + Small Scale Farmers = Enhanced Commerce + Healthier Behaviors