WishList The Ultimate Place to Shop for Electronics Justin Stearns, Richard Covington, Kate Etuk, Killis Marshall, Kevin Seybold.

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Presentation transcript:

WishList The Ultimate Place to Shop for Electronics Justin Stearns, Richard Covington, Kate Etuk, Killis Marshall, Kevin Seybold

What Is Our Business? WishList is an electronic retailer located in Blacksburg, Virginia. We carry low end and high end quality home entertainment equipment. We want to provide you with the best possible services that are imaginable. Even if you want to have your home wired for your own custom entertainment system. We provide in store counseling for the products that you which to purchase or have purchased, and we also will teach you how to make sure you take care of your entertainment system.

Ownership Installers Store Manager/Owners Full-Time Sales People Part-Time Sales People

Who Is Our Market? Our market consists of the consumers who are enthusiasts about home entertainment equipment. Research done by Dr. Norman Herr, from California State University Northridge, shows that 99% of American homes have a television. Also, that the average American owns at least two televisions. –Further research was conducted by Dr. Herr, and found out that 66% of Americans own three or more televisions.

How Do We Reach Our Market? We will spend money on advertising on the radio, television, and newspaper. –We will spend the most money on the television advertisements. –The times that we want to air our commercials is during the most heavily watched viewing times for the area. We will have an Opening Day event that will attract our market

How Do We Make Profit? We sell our products for a 40% mark up of what we get them from our suppliers…… –For Example: The cost to get the Sony WEGA 60" 1080p Rear-Projection SXRD HDTV… Model: KDS60A202 would be….. »$1300 per an item »We sell it for $1820 per item Also, we perform installation services –e.g. Install your new speaker system or pre-wire your new home to be designed for your dream entertainment system. We plan on making $652, in revenue our first year in business. –explained in financial section.

Who Is Our Competition? Our competition will consist or Wal-Mart, Scotty’s Audio and Video, K-Mart, and Target. –There is a Circuit City and Best Buy located in Roanoke. »Best Buy is coming to Christiansburg in coming years. We will also experience competition with online retailers as well. –Top 10 U.S. Retailers of Consumer Electronics Best Buy Wal-Mart (excludes Sam's Club) Circuit City Dell Computer Corp. Target Stores RadioShack Staples CompUSA Sam's Club Office Depo

Competition Demand and Trends Location % Virginia$38,960.20$48,048.60$68, % Montgomery Co. % of Commonwealth $ % $ % $ % 86.00% Blacksburg As a % of County $ % $ % $ % 17.9% Christiansburg As a % of County $ % $ % $ % 123.2% Retail Sales Trends (in $ millions) Source: IS Census Bureau and RKG Associates Inc.

Industry Growth (World Wide)

Financial Analysis Forecasted Earnings for WishList Year 1%Year 2%Year 3%Total Sales$ 5,297, $ 5,649,383100$ 5,950, $ 16,897,350 CGS 4,231, ,156, ,255, ,643,344 Gross Margin 1,066, ,492, ,694, ,254,006 Expenses + Dep 514, , , ,386,379 EBIT 551, ,056, ,258, ,867,627 Interest Exp. 25, , , ,149 EBT 906, ,033, ,235, ,794,478 Taxes (28%) 253, , , ,294,650 Net Income$ 652, $ 737, , $ 2,279,471

Come Check Us Out 1425 South Main Street, Blacksburg, VA Store Hours Monday-Saturday 9am-9pm Grand Opening: January 3, 2008