New gTLD Program Reviews Karen Lentz | GAC Session | 20 October 2015

| 3 Competition, Consumer Trust, & Consumer Choice Review Trademark Clearinghouse Independent Review Root Stability Study GNSO ActivitiesTimelines New gTLD Program Reviews & Related Activities

| 4  Evaluation based on Affirmation of Commitments  en en  Dimensions:  Extent to which new gTLDs have promoted competition, consumer trust and consumer choice  Effectiveness of application and evaluation processes  Safeguards put in place to mitigate issues  As provided in the Affirmation of Commitments, review will be performed by a volunteer Review Team  Call for Volunteers published on 1 October 2015  Review: Competition, Consumer Trust and Consumer Choice (CCT)

| 5 CCT Review Timeline Call for volunteers published1 October 2015 Deadline to apply30 October 2015 Publication of applicants2 November 2015 Deadline for SO/AC endorsements2 November 2015 Review Team members announcedDecember st Review Team meetingJanuary 2016 Final report issuedDecember 2016

| 6 Preparation Work for CCT Review CCT Metrics Consumer / Registrant Survey Economic Study Metrics portal Program Impl Draft Program Implementation report open for comment Rights Protection Draft report published for comment Revised report published incorporating comment CCT Review Team

| 7  Study conducted by Nielsen on behalf of ICANN is intended to measure:  Awareness of new gTLDs  Perceived sense of choice  Experience and trust related to the current gTLD landscape and DNS  Establish baseline measurements  A total of 6144 consumers surveyed from 24 countries and 18 languages  Global consumer survey findings published on 29 May 2015   A total of 3357 registrants surveyed from 24 countries and 17 languages  Global registrant survey findings published on 25 September 2015   Next steps:  Global consumer survey second comparison wave to be conducted in Q  Global registrant survey second comparison wave to be conducted in Q Preparation for CCT Review – Global Consumer/Registrant Survey

| 8  Study conducted by Analysis Group on behalf of ICANN is intended to:  Asses the competitive effects associated with the New gTLD Program on the marketplace for domain name  Establish baseline measurements  Results from phase 1 economic study released 28 September 2015   Public comment opened on study’s release date, and will close on 7 November 2015  Next steps:  Phase II assessment will allow for a deeper analysis of the potential competitive effects and will be conducted in Q  It will include an examination of changes in prices and registration volumes for TLDs in our existing sample and of gTLDs introduced over the next year Preparation for CCT Review – Economic Study

| 9  IAG-CCT recommended metrics by category:  Metrics largely gathered from various publicly available sources (e.g. IANA and ICANN databases)  Data will be used to support CCT Review Team  CCT data page now available:  Preparation for CCT Review - Metrics Webpage ComplianceRegistriesRegistrars Domain Name Registrations Domain Name Navigation Rights Protection Mechanisms

| 10  ICANN staff’s assessment of the execution of New gTLD Program processes is intended to:  Help inform the Review Team’s assessment of the effectiveness of the application and evaluation process  Capture lessons learned as considerations for future application rounds  Main areas considered in the review include:  Metrics collected from application processing  Feedback submitted throughout the Program from participants  Staff observations  Draft published on 23 September 2015:   Public comment period open until 7 December 2015 Review: Program Implementation

| 11  Areas of review:  Revised RPM Report published on 11 September  Report updated based on:  Community feedback  Most recent data  Revised Report to support:  CCT Review  Trademark Clearinghouse Independent Review  GNSO Issue Report (all RPMs) Review: Rights Protection Mechanisms Trademark Clearinghouse Uniform Rapid Suspension Post-Delegation Dispute Resolution Procedure

| 12  GAC-recommended review intended to:  Assess Clearinghouse processes + GAC specified areas  Outline issues for evaluation  Identify issues with most impact  Further clarify issues for policy development work  Informational study to support related reviews  Request for Proposals published on 7 August 2015   Completing the procurement process  Next steps:  Project estimated to begin: Q Independent Review of the Trademark Clearinghouse

| 13  Using data from root server operators and historically available data, the study should provide an understanding of the impact of adding new gTLDs to the root, including:  Consideration of the rate of change and coordination  Monitoring measures for the 2012 round of gTLD delegations  Identifying whether any new considerations should be applied to support root stability  Request for Proposals published on 5 June 2015   Contracting with qualified provider in process  Next steps:  Project estimated to begin: October 2015  Draft report: May 2016  Public comment period: June-July 2016  Final report published: April 2017 Review: Root Stability

| 14 GNSO Policy Activities  New gTLD Subsequent Rounds – open for comment until 30 October 2015  Rights Protection Mechanisms for All gTLDs – open for comment until 30 November 2015

| 15 Program Reviews: Estimated Timeline Estimated Timeline Q1Q2Q3Q4Q1Q2Q3Q4Q1Q2Q3Q4Q1Q2Q3Q4 Program Implementation Reviews Security and Stability Reviews Consumer Survey 1 Competition, Consumer Choice and Consumer Trust (CCT) Review Economic Study 1 Consumer Survey 2 Economic Study 2 Trademark Clearinghouse Review Rights Protection Mechanisms Reviews

| 16 Reach us at: Website: icann.org Thank You and Questions gplus.to/icann weibo.com/ICANNorg flickr.com/photos/icann slideshare.net/icannpresentations twitter.com/icann facebook.com/icannorg linkedin.com/company/icann youtube.com/user/icannnews Engage with ICANN

Appendix: Key Findings from Global Consumer/Registrant Survey and Economic Study

| 18  The majority of domain name registrations are accounted for by legacy TLDs  Wholesale price dispersion is greater in new gTLDs than among gTLDs that existed prior to the New gTLD Program's expansion  When add-on products offered by registrars are considered, the cost of registering a domain name is a relatively small part of the total cost of creating a website  Among add-on products, some display very little price dispersion across registrars (e.g., forwarding services) while others have much more variation (e.g., services designed to assist customers in building websites) Economic Study: Key Findings from Phase 1

| 19  Awareness continues to be high for well-known legacy TLDs  COM,.NET and.ORG lead awareness with nearly 79 percent of respondents reporting knowledge of these domains, on average  Consumer trust in the Domain Name Industry is high  72 percent of respondents reported high levels of trust with entities that offer domain names  Users aware and fearful of abusive Internet behavior, but taking precautions  74 percent are familiar with malware, phishing or stolen credentials  Additional highlights include:  64 percent of respondents report using a search engine as their preferred way to find a website  Registering a domain is not hard, but could be easier Consumer Survey: Key Findings from First Wave

| 20  Awareness of new gTLDs high among registrants, particularly in Asia  65 percent of registrants reported awareness of at least one new gTLD versus 46 percent of general Internet users  Registrants generally trust the Domain Name Industry  70 percent of registrants versus 73 percent of general Internet users trust that entities will take precautions regarding who gets a domain name  Registrants are aware and cautious of abusive online  Across the board, registrants report more personal experience with abusive behaviors than general Internet users  Additional highlights include:  61 percent of registrants find it very or somewhat easy to register a domain name  About half of registrants would prefer a cheaper, quicker, less complicated experience when purchasing a domain name Registrant Survey: Key Findings from First Wave