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INCREASINGLY GLOBAL INCREASINGLY WEALTHY CULTURALLY UNIQUE CHINESE INTERNATIONAL STUDENTS GROWING MARKET OPPORTUNITY IMG SOURCE: veer.com

MARKET PROBLEM American bars fail to accommodate Chinese International Students

Appeal to the Chinese consumer at a cultural, social, and emotional level BRING KTV TO AMERICA MARKET SOLUTION

KTV FLOORPLAN MARKET SOLUTION

IMG SOURCE: download3dhouse.com/ RENT PRIVATE ROOMS MARKET SOLUTION

IMG SOURCE: oia.osu.edu 3500CHINESEINTERNATIONALSTUDENTS 500CHINESELANGUAGESTUDENTS COLUMBUS, OH TARGET MARKET > $8 MILLION

$1.31 (MILLION USD) / 15% (MARKET SHARE) = 8.73 MILLION $ MARKET MARKET > 8 MILLION USD Room Price: Avg. Hours per week: Avg. Food/Drink Purchases: Target Market Share: Expected Revenue Per Month: Expected Revenue (Year 1): $7 - $15 per person per hour 4.28 Hours per Week at KTV $31 per week 15% $163,750 $1,313,996 SURVEY DATA / ASSUMPTIONS

PREMIUMSPIRITS PRIVATE ROOM RENTAL PRODUCT/SERVICE OFFERING CULTURALFOOD

iPAD INTEGRATED OPERATIONS PRODUCT/SERVICE OFFERING

UNIQUE VALUE PROPOSITION

Ohio State Administration Student Organizations National Organizations Local Asian Community Local Business Community BUILD RELATIONSHIPS MARKETING STRATEGY

Asian Markets Asian Restaurants Port Columbus International Airport OSU Advertising Channels Student Publications Social Media DIRECT PROMOTIONS MARKETING STRATEGY

Diverse Advisory Board Strategic Local Partnerships Key Hire: General Manager MANAGEMENT AND ORGANIZATION

International Business Experience (China) Multi-industry Background Working Together for 15 months START-UP TEAM

Total Seed Capital Raised $341,000 FUNDING REQUIREMENTS

FINANCIAL PROJECTIONS

IMG SOURCE: Google Maps SIGNED COMMERCIAL LEASE IMPLEMENTATION April Pre ConstructionSeptember Grand Opening

TESTING IMPLEMENTATION

EXIT STRATEGY Year One Year Two Year Three

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