LIMITATIONS FOR SUPPLIERS IN VARIOUS DISTRIBUTION SYSTEMS FRANCHASING / TRADITIONAL DISTRIBUTION SYSTEM DIRECT / NETWORK MARKETING E–COMMERCE Mfr. Supplier Consumer Mfr. Website Consumer Mfr. People Consumer Linear growth No customer loyalty Model Driven on Credit Less chances of international Expansion Big players are benefiting under M&A Unique product is required High level of skill is required Company has to follow Refund Policy Inventory for products is difficult to estimate High Setup cost Highly Competitive Barriers of Illiteracy Less consumer Loyalty Less chance of expansion in Smaller Towns You have to expose your Competitive Advantages
This is the Most Effective Distribution System of this Century, available in the world. This would reduce, if not remove, all the limitations discussed Or not yet discussed BENEFITS FOR SUPPLIERS Increase in Customer Loyalty Increase in Customer Base Increase in Turn Over Increase in Profit Presence on Internet INTRODUCING SYSTEM
Server: Buy Transfer 1 / Rs 100 PROSUMERS OTHERS NAMDHARI FRESH VLCC COTTON COUNTY MONTE CARLO SUPPLIERS / SERVICE PROVIDERS THE CONCEPT RS.100 = 1 POINT * POINTS LEVEL INCENTIVE % % % % % * Value of 1Point = Rs 1 for Partner Store
If a person owns a Mobile, He / She can become A Prosumer through IDFL Network, without paying any Registration Fees...! Sources : (TRAI as on Jan 09) UPSIDE POTENTIAL – CONSUMERS (PROSUMERS) Mobile Users in India = 350 million (GSM + CDMA) Approx Teledensity = 33%
This Reward Programme is an Opportunity for any Retailer in the Un-Organized sector to have their own Loyalty Programme to retain Customers. This Reward Programme comes without any Infrastructure Cost. Operating cost of this Reward Programme is just 1% Un-Organized Sector account for Rs 10,00,000 Crore Market In India UPSIDE POTENTIAL – PARTNER STORES Sources : Internet The Operating cost of this Reward Programme is just 1%, which is very less than the Reward Programme presently being used by any Company in the Organized Sector. Moreover This Reward Programme comes without any Infrastructure Cost UN-ORGANIZED SECTOR ORGANIZED SECTOR Organized Sector account for Rs 30,000 Crore Market In India
SEVEN STEPS OF SUCCESS DREAM LIST BUY PROSUMER POINTS IDENTIFY PROSUMERS REGISTER NON PROSUMERS TRANSFER PROSUMER POINTS TEAM WORK