7 Functions of Marketing By Steven Jessee and Mitchel Mallach.

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Presentation transcript:

7 Functions of Marketing By Steven Jessee and Mitchel Mallach

Marketing-information management Marketing management is a business discipline which is focused on the practical application of marketing techniques and the management of a firm's marketing resources and activities.

Product/Service Management Recurring activities to manage a product or service. Product/Service management includes a wide range of management activities, ranging from the time that there's a new idea for a product to eventually providing ongoing support to customers who have purchased the new product.

Financing The general areas of finance are business finance, personal finance, and public finance.

Pricing Pricing is a fundamental aspect of financial modeling.

Promotion Promotion involves disseminating information about a product, product line, brand, or company

Selling Selling is trying to make sales by persuading someone to buy one's product or service.

Distribution An organization or set of organizations involved in the process of making a product or service available for use or consumption by a consumer or business user.