WEB 2.0 & EDUCATION PUBLISHING Lee Wilson – Headway Strategies.

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Presentation transcript:

WEB 2.0 & EDUCATION PUBLISHING Lee Wilson – Headway Strategies

Information Paradigm 1980 SCANNING HOARDING

s per day? 1.Under to to to to Over 100

00’s =Information Overload

ATTENTION

Amazon – decision driver? 1.Publisher blurb 2.Customer reviews 3.Customers who bought this… 4.Product details (ISBN etc.)

RELEVANCE

We are all adult learners now…

When stuck I….? 1.Google it 2.Move on to something else 3.Ask people who know the topic 4.Reflect on what I learned in school

COLLABORATION

WHO >= WHAT YouMeHimHerThem

TECHNICAL + BEHAVIORAL SAFETY FILTERSCULTURE

Education Products NETWORK LEARNERS AND TEACHERS ENCOURAGE ADVANCED SEARCH TECHNIQUES BUILD A TWO WAY STREET PublisherTeacher

Education Business SOCRATIC MARKETING RELAX OPTIMIZE

Collaboration AttentionRelevance WEB 2.0

For more