Gender in campaigns Major issues. The roles of gender Gender influences the decision to run for office Gender affects the portrayal of candidates – By.

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Presentation transcript:

Gender in campaigns Major issues

The roles of gender Gender influences the decision to run for office Gender affects the portrayal of candidates – By the campaign – By the media – By the opposition Gender affects the perception of candidates Gender influences the behavior of the electorate

Election of women to office Gradual increase over time May have stalled in the U.S. U.S. is not among the highest in female percentage of officials

Source: Center for American Women and Politics Eagleton Institute of Politics, Rutgers UniversityEagleton Institute of Politics

Why the disparity? Women are less likely to run than are men

Why Are Women Still Not Running for Public Office? Jennifer L. Lawless and Richard L. Fox

What affects likelihood of running?

Source: Pew Research Center

Source: Pew Research, 2007

Perceptions of leadership qualities by gender Source: Pew Research Center

Are men or Women in Public Office Better at... Source: Pew Research Center

Gender and voting behavior

Percentage who voted, by gender Source: Center for American Women and Politics Eagleton Institute of Politics, Rutgers UniversityEagleton Institute of Politics

Source: Pew, 2009

Gender and attention to the news

Gender and campaign coverage

Gender in campaign coverage Gender in campaign coverage at: – d.html?s=news01n89cq16d d.html?s=news01n89cq16d Race in campaign coverage coverage at: – d.html?s=news01n85fq160 d.html?s=news01n85fq160

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