Marianne Chan Knowledge & Community Information & Communication Committee 2011 ASME Leadership Training Conference Hyatt Regency DFW Dallas, TX 1 Unit Communication BOOTCAMP Mel Torre Director of Corporate Communications ASME Staff

Bootcamp 2 What you will learn at WHOWHAT HOW CHECK

Let’s start with your plan  Who is your audience?  What is your message?  How are you going to get your message across?  How are you going to get feedback? What are you going to do if it didn’t work?

New Team Members Engineering students Corporate non members K-12 students Promote engineering Step 1: Who is your audience?

Step 2: What are you saying? When do you need to say it? IMECE SPDC

ASME’s Strategic Focus

Step 3: How will you communicate? New Team Face to Face meetings-monthly Teleconference calls Online collaboration

Step 3: How will you communicate? Membership Updated Website! Digital Newsletter (monthly or quarterly) Group

ASME Web-Pages 9

ASME Newsletters 10 mplates.cfm

Ways to Get Involved E4C ASME.org

ASME Staff Resources Public Information –Annual Report –ASME at a Glance –Fact Sheets Media Assistance –Creating a Press Release –Media Inquiries Creative Services –Logos –Design Ideas –Images

Step 4: Getting Feedback

Step 4: Evaluate

Staff Support Media Relations Mel Torre Social Media Christina Perakis Website Design Denny Wall Newsletters Wil Haywood

BOOTCamp What I learned at WHO is my audience? WHAT is my message? HOW do I get my message out? CHECK if my plan is working

Contact Information 17 Marianne Chan Knowledge & Community Information & Communications Committee Chairperson Mel Torre Director, Corporate Communications ASME Staff