NEW TECHNOLOGIES Irma Astrauskaitė Latvia–Lithuania Programme 16 June 2009 Brussels New Technologies INTRODUCTION
What is Web 2.0.? Second generation of web development and design Communication Secure information sharing Social networking sites, video- sharing, wikis, blogs, mashup ,890,526 sites 1,596,270,108 users
How not to get lost? Web 2.0. Landscape
Cooperating? ‘About EU -- without brick-a-brack’ Network blog (24 authors with different life style) on EU topics Cooperating? TOP 20 blogging sites during the first week (Lithuania)
Creating new? "European Stories Park" project - "stories-wire agency“ devoted to the regional media and regional internet news/lifestyle portals. New social network? to share pictures, videos and stories on EU topics ~95 regional papers, radios and internet portals subscribed weekly newsletter
Google map features?
Creating new? What not to forget Europe: 48,9 % people use internet (March 2009) The total amount spent online increased by 18% between December 2007 and December Advertisement / information = added value Attention: 2/3 of the world’s Internet population visit a social network or blogging site, 10% of all internet time. 200 million in the world use Facebook. Is it popular in your country? Information source : A Nielsen report on Social Networking’s New Global Footprint (March 2009) Internet usage in Europe: Facebook using by % of population: statistics-by-population.html
Creating new? Questions to answer: What other tools do we use / not use? Why was a specific tool chosen? Target group, tool and message Time / efforts and results Why we are afraid to use new tools? Do we have and think about the Internet strategy, how we promote us? EU topic is common! Can / should we work together? WHAT to do?