Importance of IoT in Retail

Slides:



Advertisements
Similar presentations
The 4 P’s of Marketing consumer The Marketing Mix.
Advertisements

START A FASHION BUSINESS. STEP BY STEP ONLINE TRAINING ON THE BUSINESS SIDE OF THINGS.
Chapter 17 promotional concepts and strategies Section 17.1
16-1 Retailing Includes all the activities involved in selling goods or services directly to final consumers for personal, nonbusiness use.
Managing Production Systems (Managing Manufacturing Systems)
4 P’s of Marketing.
Sales Promotion Short term incentives, offered to customers to encourage buying.
3.04 Entrepreneurship 1. Advertising spending: –Third largest expenditure –Growing favoritism toward online Most important online marketing tactics 69%
Client & Spouse Name 1234 Client Address City, State Zip Your Name with Company Name Office: Cell: Website:
EBay launches virtual outlet mall By: Adam Burlison & David Meigs.
Section 17.1 The Promotional Mix
Retailing Chapter 15 McGraw-Hill/Irwin Copyright © 2004 by The McGraw-Hill Companies, Inc. All rights reserved.
Marketing in Today’s World
Introduces a revolutionary way to raise funds!.  Harness the power of the Internet and time- tested, proven technology to benefit your: ◦ Employees ◦
Copyright Cengage Learning 2013 All Rights Reserved 1 Chapter 15: Retailing Designed & Prepared by Laura Rush B-books, Ltd. Introduction to.
Section 28.1 Marketing Information Systems
Price.  Price is what is charged by the supplier to the consumer  Can be a deciding factor in a consumer choosing your product over you consumers 
10-1 MARKETING MANAGEMENT Networks and Channels: Retailing.
SALES PROMOTION Marketing Co-Op. Sales Promotion  All marketing activities – other than person selling, advertising, and public relations – that are.
Presentation on integrated marketing communication By: Ashwini Thosar Priyarnka Turutkane.
The Four Ps of Marketing Product Any goods, services, or ideas that we wish to sell. Goods, Services, or Ideas Defining Target.
Today I will: be introduced to process of promotion and types of promotion So I can: Understand the procedure to determine Promotional Mix I will know.
6.04Exemplify sales promotions. Sales promotion is… All the communications or activities used to stimulate sales other than advertising, public relations.
 Personal selling is one of the basic elements of integrated communications and the promotional mix.  It refers to the direct communication between.
(Chp01 MARKETING) What is marketing? Marketing is about identifying and meeting human and social needs. (2) Marketing means to satisfy the need and wants.
Activation. What is Activation, How and When do you do it? Define the brand’s beliefs Investigate consumer behavior Understand shopper behavior Know the.
* Electronic commerce or e-commerce essentially is any type of business, or commercial transaction, that involves the transfer of information across the.
1 Copyright ©2006 by South-Western, a division of Thomson Learning. All rights reserved Chapter 13Retailing Prepared by Deborah Baker Texas Christian University.
Promotional Strategy Chapter 16: Sales Promotion Part 5: Trade Promotion.
Chapter Sixteen Sales Promotion, Events, and Sponsorships.
8 Key Reasons To Attend Travel Summit India 2010.
1 Maximizing Limits…. TRADER Problem: Absence of efficient customer reach for offline trader CUSTOMER Problem: Absence of medium for.
Framework for Marketing Management International Edition 13 Designing and Managing Integrated Marketing Channels 1.
Promotion. Product Promotion Institutional Promotion.
Panel Discussion: Retail Optimization: The Outside-The-Store Consumer Experience April 6, 2016.
Marketing in Today's World Unit 4, Chapter 13 Page
Merchandising Best Practices. Popularity of Outdoor Products Outdoor living is one of the fastest growing trends in the building industry. In 2015, gas.
What is your plan or Idea.. Website Design Branding Service Analytics Customer management Social marketing SEO.
Chapter 9 e-Commerce Systems.
Marketing Mix Place.
WELCOME TO COMPUSYS JAIPUR
Retail Management
Retail Management
Retail Management
Retail Management
Retail Management
Retail Management
Retail Management
Retail Management
Retail Management
Retail Management
Retail Management
Retail Management
Retail Management
FRANCHISEE KYA BOL.
Start Career in Sales & Marketing. Advancement in a Company.
Who we are. who we are solid performance in a tough retail environment.
Explain the role of promotion as a marketing function
The role of promotion in marketing The concept of promotional mix
Microsoft Azure Notification Hubs Help Improve Customer Loyalty, Increase Motivation to Buy “The infrastructure of our beaconsmind Suite, a data management.
Promotion #1 Text Books needed today Read pages 394 – mid 397
Marketing Functions Marketing Co-Op.
إدارة التسويق.
Pricing, Distributing, and Promoting Products
ورود اطلاعات بصورت غيربرخط
Chapter 17 Promotional Concepts and Strategies
What type of Sales Promotion is it?
Push/Pull Marketing Marketing 1.
The 4 “P”s of Marketing Product, Price, Place, and Promotion
Presentation transcript:

Importance of IoT in Retail @yogeshhuja MD, Swaran Soft

Understanding - IoT

Importance of IoT

Yes, I need IoT for reminding …

Application Areas of IoT

In This Presentation IoT in Retail Market Online & Offline Friction Understanding Retail IoT’s Value Addition Case - Freedom.desi Q&A

IoT Retail Market Size

Online & Offline Retail

>90% of Global Trade needs IoT Market Potential >90% of Global Trade needs IoT

Understanding Retail Consumer Business

How Do We Shop ?

How Do They Sell ?

1 2 4 3 Retail Businesses Nutella – Mall Promotion Lens Kart - In Home Sales 3 Archies – Shop Discounts Retail Businesses Aldo, Ambience – Customer Engagement

What Does a Business Wants ??? Sales … 

Do They Know You ? Finding A Customer

IoT’s Value Addition Consumer Business

3 Key Take Aways

Use Case : www.freedom.desi #GoDiscover

Establish a Freedom in Retail

Consumers’ Discovery App

Thank You Glimpses of Our Journey